Audrey Bouijoux

- Liaising with external providers (quotes, training organization, ...);

- Interface with various internal departments (finance, health and safety, ...).

- Communication of training offers;

- Monitoring of the training plan

- 2022 annual review; needs assessment for 2023.

For about twelve years, I taught in higher education in marketing, market research, and intelligence, but also in law, communication, sales negotiation, client development, and intercultural management.

✨I therefore have proven knowledge in these areas ✨

🚨 Specifically, companies entrusted market research projects to my students, and I guided them step-by-step in their completion, from defining the company's needs (specifications) to presenting the study's conclusions to professionals and formulating action recommendations.

🚨 We systematically conducted a diagnosis of the company and a market diagnosis (identifying opportunities to seize and threats to consider).

🔥 Various sectors of activity: agri-food (restaurants, delicatessens, wine shops, frozen food manufacturers, ...), crafts (soap making, lithotherapy, artisanal candle makers, ...), but also industry (e.g., cast iron tank manufacturers, fire extinguisher manufacturers, kitchen accessory manufacturers, furniture manufacturers, ...).

- Conducting market research

- Implementing a sales strategy, developing and monitoring action recommendations

- Creation and launch of the services and training offer (defining the content of the training provided, developing scripts for technicians providing hotline support, ...)

- Communication activities: creation of the company presentation brochure, catalog and product sheets, mailings, trade show preparation, ...

- Support for the sales force (product training sessions, development of sales pitches, creation of monitoring tools ...)

- Competitive and technological watch