Freelancer profile translated to English.

Description

Do you want to be on page 1 of Google AND visible on LLMs like ChatGPT, Perplexity, Google AI Overviews? I help you position yourself across the entire Search ecosystem.

SEO & GEO Consultant with 6 years of experience, I support premium brands, e-commerce businesses, and international companies on the three pillars of natural referencing and GEO (visibility in AI responses).

📊 Results achieved for my clients

✅+18% Organic Traffic YOY | LVMH House

✅Revenue x3 and traffic x6 in 12 months | EdTech Startup

✅+131% traffic on listing pages YOY | Children's Fashion Retailer

✅17.1% ChatGPT citations | Children's Fashion Retailer

🔎My areas of intervention

· Comprehensive SEO Audit: technical, semantic, and link building

· Keyword research by search intent & conversion

· On-page & on-site optimization (markup, internal linking, speed, canonical, hreflang, structured data)

· Link building: strategy, link acquisition & monitoring

· Technical migrations and redesigns (SFCC, Magento, WordPress, Shopify)

· International SEO multi-market and multi-language

· AI Visibility: optimization for GEO

· Custom reporting & dashboards

· SEO & AI training for your teams

🛠 My 4-step approach

Audit & Diagnosis: understand where you gain/lose traffic and AI visibility

Tailored strategy: prioritized action plan with measurable KPIs

Execution & management: concrete optimizations implemented and monitored

Monitoring & performance: visible results and clear monthly reporting

💡 What sets me apart

Dual expertise: SEO/GEO + data culture

Experience with large accounts, startups, premium brands: mastery of challenges & processes

ROI-driven: 7 years in Revenue Management, every recommendation is business-oriented

Advanced technical SEO: Oncrawl certification, migrations, revamp

Bilingual FR/EN: TOEFL C1, multi-market experience

Responsive: response within 2h

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual

Workplace preferences

Can work on-site

Antibes (up to 50km)

Publicis Media
SEO & GEO CONSULTANT E-COMMERCE LVMH HOLDINGS & JACADI
E-COMMERCE
January 2025 - March 2026 (1 year and 2 months)
Paris, France
- SEO & GEO strategy management for 4 LVMH Houses in international markets (France, Japan, Switzerland).
Results: +18% organic traffic for Berluti across all markets, +41% for Zenith in France and +33% in Japan.
Scope:
- Comprehensive technical audits (crawl, Core Web Vitals, SFCC)
- AI-driven strategy (Schema.org, SERP and AI visibility)
- Cross-functional coordination (Product, IT, SEA/Paid, CRO, UX)
- Conducting technical SEO and AI trends webinars.
Tools: Screaming Frog, OnCrawl, GSC, GA4, Looker Studio, SEMrush, SEObserver.
- Building the complete SEO & GEO strategy and defining the operational roadmap.
Results: +131% traffic on product listing pages, +71% generic keywords, +25% overall traffic (H1 2025 vs LY).
Scope:
- LLM visibility audits (brand presence in ChatGPT/AI)
- Content optimization for Google AI Overviews, technical SEO (page speed, JavaScript, crawl)
- Looker Studio dashboards (Core Web Vitals, multi-market SERP), Google Shopping synergies.
GEO AI Optimization AEO Generative AI LLM
Publicis Media
SEO ACCOUNT MANAGER E-COMMERCE NESTLÉ, ESSITY, PFIZER, A.P.C.
E-COMMERCE
January 2022 - January 2024 (2 years)
Paris, France
- Management of a multi-client key account portfolio (FMCG, pharma, fashion).
Scope:
- Technical audits (Screaming Frog, OnCrawl, logs)
- Training client teams on SEO best practices
- Strategic recommendations on the 3 SEO pillars
- SEA/E-commerce collaboration to align acquisition and conversion,
- Reporting and steering committees.
- Maintaining organic traffic stability through technical planning of migrations and 301 redirect mapping
SEO Audit SEO Strategy E-commerce SEO SEO Link Building SEO Recommendations
GlobalExam
HEAD OF SEO (SAAS EDTECH, 12 INTERNATIONAL MARKETS)
EDUCATION AND E-LEARNING
January 2021 - January 2022 (1 year)
Paris, France
- Management of a team of 5 project managers.
- International SEO strategy management.
Results: traffic x6 and revenue x3 in 1 year. Successful internationalization across 12 languages with hreflang and GEO architecture.
Scope:
- International SEO architecture
- Scalable content mapping (thousands of landing pages)
- Multi-market tracking (GSC, custom dashboards)
- Site structure and internal linking optimization.
- Website internationalization in 12 languages with successful implementation
- SEO initiatives: site structure optimization and internal linking strategies
- Development of frameworks to track KPIs in global markets and validate the impact of optimizations
Looker Studio International SEO Internal Linking International SEO Wordpress