Astrid Robin

🚀 I support you in deploying your editorial communication:

- analysis of communication objectives and target audiences

- definition of the editorial angle and key messages

- recommendation of the most suitable medium

- development of tables of contents and outlines

📝 I write your content in line with your editorial objectives:

- presentation brochures

- activity reports

- publications for websites

- press releases, press kits

- newsletters

- content for social networks

- publications for events (conferences, trade shows, photo exhibitions...)

🔍 I proofread, rewrite, and correct all types of "web" or "print" texts: articles, reports, studies, brochures...

📚I coordinate your publishing projects from A to Z, from writing to printing.

CFI is a development agency in the media sector, funded by the French Ministry for Europe and Foreign Affairs and a subsidiary of the France Médias Monde Group.

> Definition and implementation of the editorial strategy.

> Launch and coordination of the production of printed communication materials in several languages (brochures, activity reports...): budget and planning, briefing of external service providers, creation of the outline, writing or rewriting of content, layout of certain materials, proofreading and correction of layouts.

> Development and coordination of online projects: launch of a newsletter, video creation, creation of a call for projects platform, social media publications.

> Press relations management: writing press releases and press kits, meetings with journalists, organization of press briefings.

In 2021, publication of the "Aswat Jadida" booklet, retracing ten years of support for media development in the Arab World.

> Management of the creation of an institutional website (.fr).

> Website administration: article writing, creation and publication of content...

> Coordination of the creation of a new graphic charter, from the call for tenders to its implementation across all company media.

> Creation and management of the digital photo library.