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Description

For 10 years, I have been supporting brands that want more than just visibility:

👉 Desirability,

👉 Real engagement,

👉 And measurable results.

My role: to think of social media as a strategic tool for business.

From vision to execution, I manage the entire social ecosystem.

What I do in concrete terms:

• Audit & diagnosis of existing accounts

• Definition of social media & editorial strategy

• Brand positioning & tone of voice

• Creation of editorial calendars

• Content creation & supervision (posts, videos, short formats)

• Strategic community management

• Launch & management of Social Ads campaigns

• Performance analysis, KPIs & actionable recommendations

• Team support & skills development

I work with ambitious brands, both B2C and B2B, who are looking for a senior partner, capable of taking a step back, challenging ideas, and moving forward quickly.

Languages

French
Native or bilingual
English
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km)

ID360
INDEPENDENT CONSULTANT
SOCIAL NETWORKS
January 2018 - January 2025 (7 years)
Paris, France
My missions cover the entire social media scope:
• Audit of existing systems & strategic recommendations
• Definition of social media & editorial strategies
• Brand positioning, tone of voice & storytelling
• Creation and management of multi-platform content plans
• Supervision of content production (posts, videos, short formats)
• Strategic community management
• Launch and optimization of Social Ads campaigns
• KPI monitoring, reporting & optimization plans
• Advice, support and training for internal teams
Social Networks Training Influencer Marketing Social Media Strategist Communication Strategy
ID360 Communication
CEO
July 2018 - Today (7 years and 11 months)
Great East, France
➡️ Creation and management of a social media and influence agency. ➡️ Strategic consulting, management and loyalty of key accounts. ➡️ Definition and management of performance-oriented social media communication strategies (acquisition, conversion, loyalty). ➡️ Presentation of strategic and creative recommendations to marketing departments. ➡️ Coordination and supervision of internal teams and service providers: creation, media, content… ➡️ Development of the agency's commercial strategy, structuring of commercial offers, growth of the client portfolio. ➡️ Performance monitoring, reporting, adjustments, and continuous improvement of KPIs. ➡️ Public speaking, hosting 15 conferences on social media strategies and entrepreneurship.
Entrepreneur indépendant
Social Media Manager
June 2018 - June 2022 (4 years)
France
➡️ Development of impactful advertising campaigns, including one client elected #1 in social media communication among 170 restaurants in France. ➡️ Management of over 100 social media accounts. ➡️ Hosting 15 conferences on social media strategies.