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Astrid BoulardAB

Astrid Boulard

Retail Designer / Set Designer

€222/day
Versailles, FR
0-2 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Astrid

Visual merchandiser, retail designer and set designer, I offer my services in these fields with a particular interest in event scenography.

Graduated in Visual Merchandising, and after a year of experience at L'Oréal as a Retail Designer for the Helena Rubinstein brand followed by several scenography projects, I feel fully capable of fulfilling these roles.

With my various professional experiences, I have acquired extensive knowledge in space treatment as well as in highlighting the story and identity of a brand. The latter ensure my multidisciplinary approach, allowing me to successfully carry out my projects from conception to completion.

With a sensitivity to detail, being rigorous and methodical, I am passionate and enthusiastic about dressing a space by providing visually impactful solutions.

Wishing to share my skills with you, I am available to collaborate with you on one of your projects or missions.
  • French

    Native or bilingual

  • English

    Conversational

Remote only
Primarily works remotely

Experience

  • literie privée
    Visual Merchandiser Manager
    RETAIL (SMALL BUSINESS)
    January 2021 - June 2022 (1 year and 5 months)
    Paris, France
    - Layout and decoration of sales spaces
    - Creation of POS displays, advertising posters, price tags, web banners, logos.
    - Management and creation of Le Bon Coin ads (Texts and visuals).
    - Supplier contact
    - Product orders
    - Stock management.
    Layout Graphic Design Visual Identity 3D Modeling Microsoft Excel Layout
  • Sunny Road Factory
    Production Assistant and Assistant Director
    FILM AND AV
    September 2019 - November 2020 (1 year and 2 months)
    Paris, France
    Set design for music video shoots:
    - Shoot preparation (location scouting, shot composition & sequencing, styling.)
    - Prop master
    - Lighting.
    Set Design Audiovisual Layout
  • L'Oréal Luxe - Héléna Rubinstein
    Retail Designer
    FASHION AND COSMETICS
    August 2018 - July 2019 (11 months)
    Levallois-Perret, France
    - Brand premiumization
    - POS display creation
    - 3D harmonization of sales spaces
    - Modernization of existing furniture
    - Brand scenography at L'Oréal Luxe headquarters
    - Participation in the organization of international meetings
    - Project management, supplier contacts, briefs and production monitoring
    - Administrative management.
    Visual Identity Retail Design Visual Merchandising Set Design Conception Layout Adobe Creative Suite Layout Sketchup

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Education

  • Visual Merchandiser
    MJM Graphic Design
    2017
    - Confection de books merchandising - Analyser et s’imprégner de l’ADN d’une marque - Travailler la cible et la concurrence d’un sujet donné - Maîtrise de l’éclairage dans un espace - Mise en scène d’un sujet - Planification de projets - Demande de devis / Établissement devis client - Mise en place de Zoning et d’une stratégie Merchandising - Maîtrise des normes de sécurité/ PMR - Réalisation de plans cotés à partir de mesures prises in situ - Compréhension et maîtrise du cercle chromatique - Workshop Design produit, Interactivité - Modes de représentation: Perspective, Rough, Création plastique, composition graphique.

Skill set (26)

Categories

  • Other