About Asmae
Arabic
Fluent
French
Native or bilingual
Experience
- COPEERRIGHT AGENCYNew Media ManagerINTERNET OF THINGS (IOT)June 2013 - December 2014 (1 year and 6 months)Paris, FranceImplementation of e-marketing operations dedicated to new client products,• Creation and management of channels dedicated to cinema on platforms,• Creation & implementation of visuals and promotional aids,• Customer relations: Customer advice,• Media monitoring,• Community management: Facebook, Twitter,• Management of a team of 4 people
- DIFCOM / GROUPE JEUNE AFRIQUETraffic ManagerPRESS AND MEDIAFebruary 2015 - August 2015 (6 months)Paris, France• Management of the implementation of online campaigns via:• ADTECH: Desktop & Mobile• GOODBARBER: Mobile• Conducting tests on different formats (web, mobile, and applications),• Campaign planning,• Monitoring and control of advertising inventory via Google Analytics.• Steering and optimization of advertising campaigns with updating performance indicators,• Analysis and reporting of campaign performance,• Competitive intelligence: regular analysis of the latest advertising trends on the web.• SEO referencing• Ensure the quality of services (anticipation of problems, analysis of reported problems, etc.)
- Motor PresseTraffic ManagerPRESS AND MEDIAAugust 2015 - April 2016 (7 months)Issy-les-Moulineaux, FranceOnline launch, administration and monitoring of display campaigns on the advertising agency's various websites, via SMART ADSERVER.• Coordinate and facilitate exchanges with the Sales Department.• Technical monitoring, interface between the different stakeholders (advertisers, agencies, advertising manager, diffusion, web).• Campaign monitoring, optimization and planning of advertising space occupancy, inventory verification, reporting and campaign review.• Management of emailings for all titles. Management of the recipient database, brief preparation, sending, analysis and reporting.• Newsletter Management. Retrieval of technical elements, brief preparation, sending, analysis and reporting (Script, HTML5, BAT, etc…)• Website SEO referencing:o Creation of product/client files.o Content optimization.o Content update and creation
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Education
- WEB MANAGEMENT, DIGITAL MARKETING AND SOCIAL NETWORKSSUP DE PUB INSEEC2015