Arthur Michel

Participation in the development of a communication plan and the deployment of internal and external communication strategies. Creation of visual and promotional communication materials (flyers, posters, logos, presentations). Organization and coordination of internal and external events (20 to 200 people) such as webinars, seminars, themed evenings... . Management and monitoring of campaigns via CRM tools: performance analysis and action optimization (+22% engagement rate). Creation, management, and updating of an intranet under WordPress to improve internal communication (25% reduction in internal inquiries).

Definition and implementation of a social media strategy that generated +20% engagement in 3 months. Management of the Instagram account: editorial planning, community engagement, and interaction (contests, community challenges, polls...). Creation of visual content (photos, videos, stories) and photo and video editing for social media (CapCut, Photoshop). Sustained competitive intelligence.

Organization of sports events involving over 500 participants. Coordination with various stakeholders: influencers, artists, players, and partners. Participation in the implementation of digital communication and advertising campaigns. Prospecting and management of partnerships and sponsors (Puma, Poulet Braisé, Sport US Travel).