Freelancer profile translated to English.
Back to original languageAbout Arthur
Graduate of Neoma Business School, 6 months of professional experience in a marketing company located in Los Angeles. During this professional experience, I assisted numerous clients from the creation to the execution of a digital marketing strategy thanks to my skills in Google AdWords and Facebook Ads.
Here are some examples of services I offer:
Social Media Management
- Launch and Management of Facebook advertising campaigns
SEA (Paid Search)
- SEA Audit
- SEA Strategy
- Account Structuring
- Account Development
My qualities:
Serious, versatile, and involved. I acquired an international background very early on, having lived abroad for 2 years during my studies. I am bilingual in English and fluent in Spanish.
English
Native or bilingual
Spanish
Fluent
Can work on-site
Paris (up to 50km)
Experience
- Dive and Sail IndonesiaMarketing ConsultantLUXURY GOODSMarch 2017 - November 2017 (8 months)Paris, FrancePlanning & Implementation of a Facebook Remarketing campaign dedicated to retargeting the client’s database to make them convert on the websitePersonalized support in remodelling the website structure to optimize conversionsEffective integration of the Paid Social activity within a multi-channel marketing strategy (FB/Adwords/Emailing/SEO)Daily management of their Facebook Marketing activity: campaigns setup combined with effective ongoing optimisations and reporting on a weekly basisHelping the client to enriching efficiently its CRM database (to be used as Custom Audience on Facebook) for future partnerships with French and foreign scuba diving clubs
- NextGen MediaLabPaid Social ManagerDIGITAL AND ITOctober 2017 - Today (8 years and 7 months)Paris, FranceAcquisition-Creation of Facebook & Instagram campaigns to acquire more qualified traffic on the website-Testing of different audiences to find the most qualified ones-Testing of at least 3 different advertising contents-Elimination of the least performing campaigns.-Weekly Report
- Wonder JewelersMarketing Director AssistantLUXURY GOODSAugust 2016 - February 2017 (6 months)Los Angeles, United StatesActive participation in brainstorming and implementing the new promotion initiativesDevelopment and execution of the AdWords strategiesDaily management of AdWords campaigns while monitoring all key performance metricsProviding detailed client’s analytics reports with smart insights and recommendations (i.e. new creative assets needed, appropriate innovation and activity improvements; etc.)Weekly analysis of the diamond market to provide tailored marketing approachesCo-ordination of the transition of the Facebook activity between the client and its Social Media service providerDevelopment of Facebook and Instagram Campaigns through the whole conversion funnel to drive Traffic/Prospects/Website conversions/Remarketing to increase ROI
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Education
- BSC IN INTERNATIONAL BUSINESSNeoma Business School2017