Freelancer profile translated to English.
Back to original languageAbout Arsène
Experienced digital consultant, I intervene around digital strategy issues. My skills in functional support and project management allow me to take charge of a complete Digital project, from requirements gathering to production monitoring, including design and management of development teams.
I have worked with clients such as Tissot, Toshiba, Publicis, NetBooster for Accor and Europcar or Hertz on digital topics: X-net, e-marketing, social networks, product launches. My technical background allows me to be the preferred contact for development teams and to ensure the smooth running of the project.
English
Fluent
French
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- CORUM UX FranceProduct OwnerBANKING AND INSURANCEApril 2023 - March 2024 (11 months)Paris, France• Management of Legacy maintenance: Public websites; Private areas• Commercial analysis, delivery management, and team management• Support for marketing teams on evolutions• Scoping, prioritization, and delivery of value-added features
- Pfizer FranceDigital Consultant - Market ReadinessHEALTH AND WELLNESSJanuary 2022 - February 2023 (1 year and 2 months)Paris, France• Digital transformation for websites and customer-facing tools.• Ensure excellence in the implementation and execution of omnichannel strategies (SEO, web marketing, mobile applications, social media campaigns, online advertising/media, content marketing, campaign automation, customer experience, and personalization)• Organize focus groups to lead and facilitate deployment according to the agreed-upon global roadmap• Lead daily changes and market localization efforts, ensuring successful website and application development• Identify communication needs, monitoring, copywriting, and mapping communications on operational changes against the centralized communication plan• Manage stakeholder engagement, ensure strategic alignment, and communicate effectively.• Support strategy and execution while ensuring the implementation of agile methodologies• Leverage customer feedback/insights and collaborate with subject matter experts and agile teams to foster experience and process transformation
- Abu Dhabi Ports GroupSenior Digital Project ManagerLOGISTICS AND SUPPLY CHAINNovember 2019 - December 2021 (2 years and 2 months)Abou Dabi, United Arab Emirates• Responsible for supporting website growth plans (10 different group entities) and implementing Martech stacks• Manage implementations and approvals for all website-related work, from UX design, development, content collection, translation, audits, SEO, and website analysis• Act as the focal point for migration to a new CMS (Sitecore)• Work closely with the technical manager to provide the most optimal solutions• In charge of traffic management for all digital requests and updating digital project trackers.• Responsible for holding agencies and stakeholders accountable for deliverables and deadlines.• Manage the full project lifecycle and collaborate with internal teams to design, develop, and implement digital projects.• Manage and support the team to create a pleasant working environment
Reviews
Adrien
CORUM UX France
Reviewed on 8/18/2023
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Education
- Master in Marketing and StrategyESCE Paris la Défense2010
- Multimedia DegreeParis MLV2004
Certifications
- Scrum MasterCoursera2023
- Google AnalyticsGoogle2018