Freelancer profile translated to English.

Description

Consultant director / client director / project management / content production expertise.

+10 years of experience in marketing and communication for major brands.

8 years of client management, Agence Léon Travel & Tourism for institutions and professionals, tourism and travel sector: Savoie Mont Blanc, Tourisme 64, Montpellier, Alsace Destination Tourisme, Saint-Etienne, campsites, hotel groups etc...

5 years at Publicis managing 360° campaigns in France and internationally for Cartier, Persol, Montblanc. Marcel and Publicis Luxe agencies (formerly Publicis 133).

ESC Toulouse - Master 2 Management and Communication

IFM Paris - Storytelling and sensory marketing

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Toulouse (up to 50km), Capbreton (up to 15km)

Léon Travel and Tourism
Consultant director / creative strategy director
TRAVEL AND TOURISM
September 2017 - Today (8 years and 9 months)
Toulouse, France
Consulting management for private and public clients, travel & tourism sector.
- response to calls for tenders, formalization of recommendations, client pitches, budgets, planning
- management of marketing and communication projects of various types: strategy, communication plans, visual identity, content production, 360° campaigns etc...
- over-expertise in content production and management of creative talents (AD, CR, photographer, videographer, etc...)
- conferences and interventions at trade shows (CM on the Beach).
Content marketing Communication strategy Digital communication Content production Branding
Publicis
Senior project manager
DIGITAL AND IT
January 2012 - January 2016 (4 years)
Paris, France
MARCEL and Publicis Luxe agencies

> Design and management of digital projects for premium brands
- Cartier campaigns: brand content (films), e-CRM, mini-sites, digitalization of product catalogs, international media plans
* Cartier GIFT accessories video series
- HTML redesign of the e-magazine RougeCartier
- Persol event and UGC sites
* Persol Workshop
* Persol Film Noir
- Lancôme x Alber Elbaz contest game Facebook application

> Client management
- Brief taking, client follow-up in pre-sales, production, and after-sales
- Budget management

> Participation in calls for tenders: win of the Montblanc 360° budget
- Direct link with prospects for briefs and debriefs
- Organization of shootings and recording of actors
- Coordination of freelancers and service providers
Project management Digital communication Content marketing