About Arnaud
French
Native or bilingual
Experience
- REV MobilitiesArtistic DirectorAUTOMOBILEAugust 2022 - Today (3 years and 9 months)Paris, FranceArtistic Direction for all REV Group brands.4 brands across 4 segments.BRAND IDENTITY- Creation of the new brand territory.- Advice on editorial and pictorial guidelines.Support for executives on their challenges of graphically translating key messages, concepts, and company data to communicate and highlight. (Assets for Decks and institutional presentations, Illustrations for technical aspects, Graphics to illustrate data... Iconography...)VISUAL IDENTITY- Redesign of the graphic charter.- Production of all ON and OFF LINE brand materialsEditorial / Digital / Merchandising (Signage, Storefront, Media Kit, Sales Kit...)- Photo shoots (Reports and Institutional).
- Intelligence SeniorMarketing DirectorOctober 2021 - April 2022 (7 months)Neuilly-sur-Seine, FranceImplementation of a marketing strategy• Analysis of offers and products.• Brand marketing strategy (Positioning, Deepening brand territory, Partnerships)• Offer marketing strategy (Products / Training / New Formats)• Creation and editing of sales support materials (Media Kit, Brochure...) Implementation of a new B2B communication strategy.• Implementation of a new communication plan (LinkedIn Structuring, B2B Editorial and graphic charter...)• Coordination and collaboration with all teams (Production, Editorial, Sales...) Redesign of the employer brand charter & internal communication materials.
- Studio SketchCreative & Business AmbassadorNovember 2019 - January 2021 (1 year and 2 months)92300 Levallois-Perret, FranceStrategic and creative development of the studio. BUSINESS & DEVELOPMENT:• Strategy & business development• Presentation, methodology, and argumentation• Project monitoring and client relations CONSULTING & CREATION:• Consulting and creative direction• Strategic thinking & design innovation (visual identity, brand territory, consumer journeys...)• Coordination and support of various stakeholders (creatives, suppliers...)
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Education
- Work-study, MultimediaEMI (School of Image Professions)- Gobelins1997Alternance, Multimédia
- BTS, Advertising CommunicationESAM (Higher School of Modern Arts)1996BTS, Communication publicitaire