About Armelle
- Comprehensive acquisition audit with diagnosis and action plan
- Conversion funnel analysis and optimization
- Lead capture strategy and lead magnet implementation
- Content strategy and acquisition channel recommendations
- Strategic support for 2-3 months
French
Native or bilingual
Spanish
Fluent
English
Native or bilingual
Experience
- FreelanceMarketing Acquisition & Strategy Consultant | Conversion Funnel AuditAugust 2025 - Today (1 year)Are you attracting visitors but few are becoming customers? I help you identify exactly where your acquisition is leaking and how to fix it.I audit your online presence, your acquisition channels, your lead capture, and your conversion funnel, and I deliver a clear, prioritized action plan.My approach: an honest external perspective, concrete and actionable recommendations, zero fluff.My areas of expertise: acquisition strategy, conversion funnel optimization, lead capture, content strategy, outreach.
- Caminos TravelFounderTRAVEL AND TOURISMSeptember 2023 - May 2025 (1 year and 8 months)Bruxelles, BelgiumStartup specializing in promoting Belgium to international students and expats.This first entrepreneurial experience gave me a complete vision of a business's life cycle: offer development, acquisition strategy, customer journey optimization, marketing, and sales. I learned as much from what worked as from what didn't.
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Education
- Certificate in Advanced EnglishCertificate in Advanced English
- Master's degreeIchec Brussels Management School2025Master's degree