Freelancer profile translated to English.

Description

Driven by a passion for strategic and commercial development, I combine solid experience in marketing automation, segmentation, and A/B testing for SaaS with an entrepreneurial background. This diversity of experience has given me a holistic approach to customer experience. I support companies in optimizing their CRM systems to strengthen user engagement and loyalty, as well as to generate sustainable revenue growth, even in particularly demanding markets.

Questions? Your challenges are my goals. Feel free to contact me to discuss my suitability for your mission.

Languages

German
Native or bilingual
English
Native or bilingual
French
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Freelance
CRM & business developer freelance
July 2026 - Today
Paris, France
B2B prospecting for SaaS solutions
Sales cycle management up to signing
CRM management
Segmentation and marketing automation
Customer loyalty and offer development.
marketing automation Customer Segmentation and Analysis API AB tests prospecting
Babbel
CRM manager - upgrades & revenue
October 2021 - January 2025 (3 years and 3 months)
Berlin, Germany
Email, push, and in-app campaigns, A/B tests KPIs: open and conversion rates Automations, event creations, CSS and HTML mastery
Natural Mojo
Marketing manager
October 2019 - March 2021 (1 year and 5 months)
Berlin, Germany
Segmentation and marketing automations
Email and push campaigns
A/B tests, analysis, and reporting
Graphic design