About Arafat
I build and QA the A/B tests
Work I typically take on:
- Building and QAing A/B tests from a spec, design, or wireframe
- Fixing flicker (FOOC) and Core Web Vitals problems on existing tests
- Single-page-app and framework experiment support (React, Vue, Next, and similar)
- Custom-coded variations the visual editor can't handle
- Ongoing dev support for an in-house CRO program
English
Native or bilingual
Experience
- BrainlabsSenior CRO DeveloperDIGITAL AND ITJanuary 2024 - Today (2 years and 6 months)London, UK
- Build and ship A/B and multivariate test code on enterprise client sites using Optimizely, VWO, Convert, Adobe Target, and Dynamic Yield.
- Deliver experiments for major UK and global brands, including Screwfix, Travis Perkins, Travelodge, Boots, Avon, and S&P Global.
- Turn experiment briefs, wireframes, and Figma designs into production-ready, cross-browser variants that pass QA on the first review.
- Own technical QA, anti-flicker handling, and analytics goal tracking so test data stays clean and trustworthy.
- Act as technical point of contact on client calls, advising on what is feasible and what will actually move the target metric.
- FunnelEnvySoftware EngineerDIGITAL AND ITJanuary 2023 - January 2024 (1 year)United States
- Building and QAing A/B tests from a spec, design, or wireframe
- Fixing flicker (FOOC) and Core Web Vitals problems on existing tests
- Single-page-app and framework experiment support (React, Vue, Next, and similar)
- Custom-coded variations the visual editor can't handle
- Ongoing dev support for an in-house CRO program
- EchoLogyxSenior Software EngineerDIGITAL AND ITJuly 2021 - March 2023 (1 year and 8 months)Dhaka, Bangladesh
- Wrote efficient, robust experimentation code injected onto live client sites via Dynamic Yield and VWO.
- Acted as technical consultant on internal and client-facing calls, providing web development expertise.
- Set clear expectations with project managers, QA analysts, and clients, and contributed ideas to grow the practice.
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Education
- MSc, Electrical &University of Hull20182019MSc, Electrical &
- BEngUniversity of HertfordshireBEng