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Description

Curious about everything and creative, I chose to work in the exciting field of communication.

Need expertise in social media or a graphic charter, I can support you in these different missions.

Social networks hold no secrets for me!

Shall we become friends on Malt?

Languages

French
Native or bilingual
Japanese
Basic
English
Conversational

Workplace preferences

Remote only

Primarily works remotely

Rue du Commerce / Groupe Carrefour
Social Media Manager
E-COMMERCE
January 2018 - January 2020 (1 year and 11 months)
Paris, France
Management of social networks (Community management)

o Daily management of the publication calendar (Black Friday, Sales, French Days...)
o Creation of content dedicated to social networks
o Publication of editorial content according to the editorial line of Rue du Commerce
o Moderation
o Implementation of partnerships with other entities of the Carrefour group (contests, events...)
o Reflection on the implementation of innovative systems

Implementation of advertising campaigns on social networks

o Budget and strategy management
o Implementation of sponsored campaigns
o Monitoring and reporting of campaigns

Monitoring, reporting, and recommendations

o Monitoring and tracking brand reputation on social networks/blogs/forums
o Identification and exploitation of best practices, new uses, trend detection
o Benchmark of competitor profiles
o Monitoring of key KPIs and Reporting

Miscellaneous

o Reflection on different hooks for Online and Offline dissemination of our commercial operations (Website, radio & print)

Black Friday review on Twitter: a growing media frenzy?
https://www.visibrain.com/fr/blog/bilan-du-blackfriday-sur-twitter-un-emballement-mediatique-grandissant/
Social networks DTP Facebook Marketing Facebook Twitter Copywriting Event management
NEXTFORMATION
Social Media Manager
EDUCATION AND E-LEARNING
March 2017 - January 2018 (10 months)
Paris, France
Responsible for the communities of Nextgroup (Nextformation and Nextadvance)

----> Digital:
Development and implementation of the digital strategy
Development and deployment of original social activation initiatives (Facebook, Twitter, Instagram, Youtube, Linkedin & Viadeo)
Management of media campaigns on social networks (Facebook, Instagram)
Monitoring and analysis of performance through regular reporting
Animation and moderation of Nextgroup on social networks
Strategic/competitive monitoring and monitoring of Nextgroup's e-reputation

----> Writing:
Development of Nextgroup's monthly newsletter
Creation, dissemination of web content on Nextgroup sites
Writing of strategic digital and social media recommendations

----> Event management:
Coverage of monthly events (Paris Next Event)
Creation of live tweets gathered around a common hashtag (#ParisNextEvent)

----> Videos:
Coverage of events by filming key moments
Creation of Live Periscope and Facebook Live
Production and editing of institutional videos (Adobe Premiere)

----> Training:
Trainer for Nextformation & Nextadvance: e-recruitment - social networks
Social Media Training Social networks Web writing Event management Video production Video editing
ECS Paris
Community Manager
EDUCATION AND E-LEARNING
May 2015 - March 2017 (1 year and 11 months)
Paris, France
Responsible for the Facebook, Twitter, Youtube communities

----> Monitoring:
- Monitoring of current trends, media, and journalists
- Competitor monitoring (their communication / their events etc.)
- Benchmarking

----> Writing:
- Content writing
- Creation of live tweets gathered around a common hashtag
- Development of original social activation initiatives

----> Videos:
- Coverage of events by filming key moments
- Creation of Periscope Live and Facebook Live
- Video editing (After Effect - Premiere - Final Cut Pro)
Community management Social networks Event management Web writing Video production

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Master 2 Communication 365
ECS Paris
2016
• Planning stratégique • Brand planning : architecture de marque • Stratégie médias • Stratégie médias digitaux • Prise de parole / animation d’un groupe • Création publicitaire appliquée • Brand content • Storytelling • E-Commerce • Marketing mobile • Initiation à l’intégration • Data strategy • The future of Digital • Stratégie social média &E-réputation • Relations presse / relations publics • La marque employeur • Crisis management & communication • Recrutement et fidélisation client en anglais • Techniques de vente / techniques de négociation • Communication corporate et financière • Mécénat • Brand content musical • Juridique appliqué au digital • PAO • Business English • Études de cas et challenge

Antony F.

Digital Communication Trainer

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