Freelancer profile translated to English.

Description

🧑‍💼 Digital Marketing & Media Consultant | Specialist in strategy, content & monetization

🎯 Looking to boost your visibility, structure your digital strategy, or monetize your content? I will guide you from strategic thinking to operational execution.

💡What I bring you:

A 360° view of digital marketing, from strategy to content creation, including advertising and performance analysis.

Media & entertainment expertise, with concrete experience on platforms like HBO Max, Eurosport.fr, or YouTube.

The ability to structure, automate, and optimize your marketing operations, advertising campaigns, and management tools.

🧰Key Skills:

Social media communication
Digital advertising (Meta Ads, LinkedIn Ads, Google Ad Manager)
Digital marketing strategy & inbound marketing
Content creation & copywriting
Branding & marketing plan design
Marketing data analysis & reporting (Google Analytics, Looker Studio)
A/B Testing & conversion rate optimization (CRO)
Business development & digital project management
CRM & automation (HubSpot, Mailchimp)
HTML/CSS (basics), CMS (HubSpot CMS)
Collaborative tools: Trello, Notion, Canva, Figma

🚀 Why me?

✅ Concrete experience in complex and international environments

✅ Ability to manage projects from A to Z, with a strong results-oriented culture

✅ Creative, structured, and performance-oriented approach

✅ Comfortable with digital tools, data analysis, and creative projects

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km)

Warner Bros. Discovery
Advertising Coordinator
FILM AND AV
March 2023 - Today (3 years and 3 months)
Paris, France
🟢DIGITAL PROJECT MANAGEMENT: Initiated structural transformations of the eurosport.fr site (consent banner, advertising formats, autoplay...). Responsible for launching the advertising offer of the HBO Max streaming platform with our partners Canal Brand Solutions and Freewheel.
🟢SOCIAL MEDIA: Daily management of 5 YouTube Studio channels (Planning, editor management, thumbnail A/B testing...) with the objective of monetization (revenue target x5 vs 2024) as well as the promotion of our linear/Max channels.
🟢SALES: Responsible for the monetization of the eurosport.fr site, several dozen group YouTube channels (Kids, Entertainment, Sports) as well as Social Media (Tiktok, Snapchat, X, Instagram, Facebook). Various roadshows (presentations) to the most important agencies in the market (Publicis, Havas Media, Omnicom...) to present the latest editorial news, new formats & advertising offers.
🟢MARKETING: Creation of impactful pitch decks & marketing presentations. Organization of “video reacts” with streamers and influencers in collaboration with Webedia to promote our series.
Publicité Communication sur les réseaux sociaux Stratégie marketing digital Sales Gestion de projets digitaux
BeeTrip
Business Developer
TRAVEL AND TOURISM
January 2021 - March 2023 (2 years and 2 months)
Lyon, France
B2B Commercial Development (FR & UK):
- Commercial prospecting via Marketing Automation tools (GetResponse, YAMM) and cold calls.
- Product demonstration (30 mins) via videoconference
- Contract drafting and negotiation
- Management of a client portfolio across the entire sales channel
- Signing, after-sales support, and technical training

Marketing and Communication Actions:
- Operational: Press releases, Newsletters
- Strategic: participation in inbound marketing activities, proposals for new associated services and their implementation)
Business development CRM Optimisation du taux de conversion Bilingue Français/Anglais Revenue Management