About Antoine
Spanish
Basic
English
Conversational
French
Native or bilingual
Experience
- Wood&ChicFounder | E-commerce & Digital MarketingE-COMMERCEOctober 2018 - Today (7 years and 10 months)► I entered the world of entrepreneurship in 2018 with the launch of Wood&Chic.com, an e-commerce site for wooden fashion accessories.My role is to ensure the launch of the brand and develop online sales through various missions:• Management and animation of the e-commerce site→ Under Shopify• Management and monitoring of acquisition channels→ Google Ads, Facebook Ads, Conversio, Criteo, SEO• After-sales service management→ Ensure customer satisfaction• Creation of visual content→ Photoshop• Development of the marketing offer→ Market research, product offering, marketing offering• Analysis of KPIs and user journey→ Google Analytics• Supplier relationship management
- Boutique-Rugby.comE-commerce & Digital Marketing ManagerE-COMMERCESeptember 2016 - Today (9 years and 11 months)► Boutique-Rugby.com is the French leader in the rugby market. For nearly 20 years, it has been the reference for players and fans.My role is to ensure the growth and development of online sales through various missions:• Management and animation of the e-commerce site→ Under Magento• Management and monitoring of acquisition channels→ Google Ads, Facebook Ads, Mailchimp, Criteo, SEO• Sales/inventory management→ Creation of sales analysis tools• Creation of visual content→ Photoshop• Creation of automated dashboards→ Google Data Studio• Analysis of KPIs and user journey→ Google Analytics
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Education
- Bachelor's Degree in E-commerce & Digital MarketingEfreitech | The Digital Academy2017
- Master's Degree in E-commerceUPEC | University Paris-Est Créteil2019