Freelancer profile translated to English.

Description

I have been an Art Director since 2009 in Paris. I mainly work on print and digital creation projects (CRM, sales promotion, promotional campaigns, advertising). I have had the opportunity to work for both small companies and large multinationals, in luxury, banking, insurance, and agri-food sectors.

My clients appreciate me for my efficiency and the quality I bring to my designs, always while strictly respecting deadlines.

Languages

French
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km)

E.Leclerc
Leclerc – Christmas Campaign 2016
RETAIL (LARGE RETAILERS)
April 2016 - September 2016 (6 months)
OBJECTIVES
As Christmas approaches, how can we stand out and innovate to wish customers a Merry Christmas while increasing in-store traffic?

EXECUTION
Creation of an advertising, press, and catalog cover campaign that extends to toys, gifts, technology, and the deli counter. An enchanting and playful universe to bring stars to customers' eyes.

Agency: Australie
Client: E.Leclerc

CREDITS
Art Directors: Joackim Henein, Antoine Dausse
Conceivers: Carine Ouahrirou, Joackim Henein, Antoine Dausse
3D Artist: Joackim Henein
Digital Artist: Antoine Dausse
Art Direction Conception Rough Post-production Photo Editing
Nespresso
Nespresso – Relationship Program
AGRICULTURE
August 2015 - August 2016 (1 year)
OBJECTIVES
Design the 5-step welcome process for the CRM program.

EXECUTION Creation of the "Nespresso According to Me" program, fully personalized and featuring visuals made with the brand's iconic capsules. A customer journey that guides and directs within the range of products and services.

Agency: FOVE
Client: Nespresso

CREDITS Art Directors: Joackim Henein, Antoine Dausse
Conceivers: Matthieu Culeddu, Joackim Henein, Antoine Dausse
Copywriter: Matthieu Culeddu
3D Artist: Joackim Henein
Digital Artist: Antoine Dausse
Art Direction Conception Rough Visual Identity Layout CRM
Blédina
Blédina – Relationship Program
AGRICULTURE
March 2016 - March 2016
OBJECTIVES
Design the new identity for the Blédina digital relationship program while retaining the brand's fundamentals.

EXECUTION Creation of a marvelous and quirky universe, a dive into the naturalness of Blédina products, a poetic and playful world where fruits and vegetables are repurposed to become the heroes of amusing little scenes.

Agency: Proximity BBDO
Client: Blédina

CREDITS Art Directors: Antoine Dausse
Conceivers: Carine Ouahrirou, Antoine Dausse
Copywriter: Carine Ouahrirou
Art Direction Conception Illustration Emailing Website