Freelancer profile translated to English.

Description

Digital marketing strategist, I have led the SEO strategy for numerous sites, with great success stories, such as the Eugin clinic, a small Catalan clinic in 2010 that became a leader in France, Italy, and Spain, now valued at €200 million. It is not so much traffic but the increase in KPIs (Organic Conversions and quality SEO traffic) that is the key to success.

· Certified Google Analytics and Google Ads

· Python Programmer

· Trilingual in French (native), English, and Spanish

· SEO Professor in the Master's in Digital Marketing at the Autonomous University of Barcelona (UAB).

· antoinebrunel.com | seoconversion.co

The application of best practices creates a growth cycle that improves Organic Conversions

Languages

French
Native or bilingual
English
Native or bilingual
Spanish
Native or bilingual

Workplace preferences

Can work on-site

Barcelone (up to 50km)

Instituto Odontológico Italiano
On Malt
Google Ads Account Optimization
January 2022 - February 2022 (1 month)
Barcelone, Espagne
- Optimization of the client's Google Ads account
- Structuring keywords into campaigns and groups according to the client's business
- Increase in Quality Score for keywords and Ads
- Rewriting and Optimization of Ad copy
- Creation of landing pages on Wordpress
- Simplification of conversion buttons on Wordpress
- SEO Audit
SEO Audit Online Advertising Google Ads SEM Digital Strategy Web Marketing WordPress User Experience Search Engine Marketing (SEM) Web Development SEO Digital Marketing
Clínica Eugin
SEO Strategist
MEDICAL
December 2010 - May 2019 (8 years and 5 months)
Barcelone, Spain
Leading the SEO strategy for the Eugin clinic in Europe, a small Catalan clinic in 2010 that became a leader in France, Italy, and Spain.
- Strategic support
- SEO monitoring and technical recommendations
- Content strategy
- Analytics implementation
SEO SEO Audit SEO Training SEO Writing SEO Link Building Google Analytics Web Analytics
SEO Conversion
SEO Consultant & Teacher
CONSULTING AND AUDITS
December 2010 - Today (15 years and 7 months)
Barcelona
FUNCTIONS
Increase in organic traffic and conversions (leads and e-commerce) from Google by applying SEO strategies in 12 European countries. Audits, content plans, monthly reports, and regular meetings with clients' marketing and technical teams to promote SEO best practices. Website speed optimization. Writing technical specifications for implementing Google Analytics. Google Tag Manager configuration. Python programming for SEO audits.

CLIENTS
Eugin Clinic (small Catalan fertility clinic in 2010, became the 2nd largest in Europe and the leader in SEO in its sector in France, Italy, and Spain since 2013), Mutuelle-conseil (health insurance comparator, 1 million unique monthly visitors, reduction of lead cost from €15 to €8), and the APICIL insurance group.
SEO SEO Writing SEO Audit SEO Link Building SEO Training Google Analytics Web Analytics Data Science