Freelancer profile translated to English.
Back to original languageAbout Antoine
👤 About me
I help startups, SMEs, and scale-ups generate qualified leads and implement high-performing outbound campaigns. My approach combines strategy, data, and operational execution, with a single objective: to transform your prospecting efforts into measurable growth.
With several years of experience in Growth & Acquisition, I notably worked atQonto(top European Fintech) as **Senior Demand Generation Manager**, where I structured and managed large-scale campaigns.
📊 Some concrete results:
- +40,000 outbound leads sourced and passed to Sales teams
- 10–20% conversion rate from contacted lead to qualified meeting
- +€50,000 in MRR generated
🤝 My offer
I handle your outbound campaigns from A to Z:
- Analysis & ICP: clear definition of your targets and personas
- Sourcing & enrichment: pre-qualified and actionable leads
- Tailored copywriting: messages adapted to your segments
- Advanced segmentation:
1️⃣ Industry-based
2️⃣ Intent-based
3️⃣ Scoring-based
- Deployment & monitoring: implementation of automated and optimized workflows for your objectives
🎯 Result: more qualified meetings, more pipeline, and a contribution to your monthly recurring revenue.
⚙️ Stack & partners
- Data: Clay, Société Info, Sales Navigator, Apollo, DropContact, Lusha…
- Cleaning & scoring: Clay, N8n
- CRM: Salesforce, HubSpot, Pipedrive
- CMS & outreach: Lemlist, Instantly, Smartlead, HeyReach, Waalaxy
- Partners: Asgard (recruiting in progress), Theirstack (technologies used), Reveal (client/prospect partner databases)
🚀 Why me?
👉 I don't just "scrape lists and write messages." My role is to build the most comprehensive acquisition machine possible, designed to scale your campaigns, with precise performance tracking.
French
Native or bilingual
English
Native or bilingual
Remote only
Primarily works remotely
Experience
- QontoSenior Demand Generation ManagerApril 2022 - August 2024 (2 years and 4 months)Paris, France- Develop lead generation Outbound strategy and roadmap: define KPIs, personalization projects and targeted lead generation;- Implement the roadmap and lead generation campaigns via a defined process and global actions (Inbound, Outbound, content, events, automation and email nurturing);- Coordinate the various internal stakeholders (Growth engineers, Business developers, SDRs, etc.) to ensure the success of ambitious lead generation projects, in line with predefined objectives and deadlines;- Measure the performance of actions and share relevant data with the Sales team (dashboards, qualified leads, etc.), identifying the main bottlenecks in our workflows with a view to constant improvement;- Scrap, clean, enrich, format and manage the prospect databases, analyzing their behavior and evolution, to help the Sales team turn them into active customers
- MelriverPerformance Marketing ManagerJuly 2021 - April 2022 (9 months)- Execution and optimization of SEM, SEO, social, display, account-based marketing, and direct/cold mails campaigns.- Performance metrics analysis across all channels, production of insights to further drive conversions and generate low CPA.- Development of full lifecycle marketing strategy from awareness to retention.- Managing client's portfolio and high-level optimization strategy roadmap; Optimizing conversion rate and users journeys on eCommerce stores, A/B test, and continually measuring the performance of CTAs.- Proactively finding channels for new growth and acquisition opportunities.- Landing pages optimization (UX Design)- Client's reporting & Dashboard production
- TIM SportsMarketing Operations AnalystAugust 2020 - February 2021 (6 months)Paris, France- Project management: Creation and tracking of marketing campaigns (content marketing, optimization of acquisition channels, SEO & SEA campaigns, keywords AB testing, emailing)- Web Performance and behaviors analysis (Analytics, traffic, leads & conversions optimization)- Creation of monthly KPI's reports & dashboards- Management and optimization of the e-commerce website : https://www.tim shop.fr/- Landing pages creation and optimization (UX Design)- Participation in the operational launch of new customers- Community management
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Education
- Msc Digital Marketing & Data sciencesEM Lyon2019