Freelancer profile translated to English.

Description

Since 2019, I have been developing my own brand on Amazon and have built a profitable, performance-driven business.

I now act as an expert inAmazon Seller, Amazon Ads, and Amazon DSPto help brands scale without losing control of their profitability.

✅ Certified Amazon Ads (Sponsored Ads, Video Ads, Retail for Advertisers)

Over 7 years of Amazon experience, focusing on strategy, PPC, DSP, account structuring, and catalog optimization.

Key Figures (2023-2026)

€2,092,822 in revenue
35,766 units sold
788,080 sessions

I don't just "run campaigns".

I build a complete, transparent, and sustainable Amazon system where advertising serves overall profitability (ACOS, TACOS, margins), not the other way around.

Why work with me?

You want a clean, scalable, and profitability-driven Amazon Ads strategy.
You want to regain control of your account with a clear structure.
You want to reduce ad spend waste without slowing down growth.
You want to integrate Amazon DSP intelligently, complementing PPC.
You want an involved & precise expert.

Amazon Ads & PPC

Management and optimization of Sponsored Products, Sponsored Brands, Sponsored Display.
Complete restructuring, auto, manual, ASIN, exact, phrase, broad.
Gradual scaling with budget and CPA control.

Amazon DSP

Retargeting Amazon visitors and buyers.
Targeting in-market and lookalike audiences.
Off-site display and video to support conversions and brand awareness.
Full-funnel approach driven by profitability.

Catalog & Conversion

Ads and catalog audit with prioritized action plan.
Product listing SEO optimization, titles, bullets, images.
Store, Brand Content, and A+ to improve conversion.

Monitoring & Knowledge Transfer

KPI tracking (ROAS, ACOS, TACOS, CPC, CTR, CVR).
Clear and actionable reporting.
Coaching and training to become autonomous if desired.

📧 I respond quickly, when should we discuss it?

Industry field of expertise

Languages

English
Conversational
French
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km), Lyon (up to 50km)

Freelance
Amazon Ads | Management and Optimization of PPC & Kindle Campaigns
PUBLISHING
January 2023 - March 2023 (2 months)
As Amazon Ads Manager, I was tasked with managing, structuring, and optimizing all Amazon Advertising campaigns, with a particular focus on PPC campaigns (Sponsored Products, Sponsored Brands, and Sponsored Display) as well as Amazon Kindle advertising. My role was to support the brand's development on Amazon by building a comprehensive advertising strategy, from campaign setup to continuous optimization to maximize return on investment.

From the outset, I conducted a complete audit of existing campaigns and product listings to identify priority areas for improvement. I then restructured the campaigns to effectively segment keywords, differentiate targeting types (auto, manual, ASINs, exact/phrase/broad keywords), and establish a clear hierarchy between awareness, conversion, and retention campaigns. This approach quickly improved key metrics like ROAS, reduced ACOS, and significantly increased sales.

On a daily basis, I monitored performance through consolidated dashboards, analyzing KPIs (impressions, clicks, CTR, CPC, ROAS, ACOS) and proposing regular adjustments to optimize budgets. I also worked on optimizing the product catalog by improving titles, bullet points, descriptions, and images to enhance the Quality Score and increase the relevance of advertising campaigns.

My support included creating ad visuals for Sponsored Brands, setting up video campaigns, and activating complementary levers such as retargeting and DSP audiences. Through A/B testing strategies and rigorous data monitoring, I was able to continuously refine campaigns and generate sustainable growth.
Amazon Seller Amazon PPC Amazon Marketplace Amazon Advertising Amazon Ads
Polaar
On Malt
Amazon Ads Management, Growth Strategy via Artificial Intelligence
January 2022 - January 2023 (1 year)
PPC and Amazon Listing Management
The objective was to grow sales and profitability of the Amazon seller account through artificial intelligence tools.
Amazon Ads Artificial Intelligence Content Creation Advertising Amazon Marketplace
Cmaplaque
On Malt
Amazon Ads Campaign Setup
AUTOMOBILE
January 2022 - January 2023 (1 year)
Campaign Management and Optimization
With a performance, visibility, and marketplace profitability approach.
Setup of a structured Amazon advertising architecture via Sponsored Products and Sponsored Brands to improve product positioning on strategic keywords in the automotive sector. Work done on PPC campaign optimization, competitive analysis, and continuous improvement of Ads performance through monitoring key KPIs (ROAS, ACOS, CTR, conversion rate).

Bid management, campaign segmentation, budget optimization, and identification of high-potential keywords to enhance organic and sponsored product visibility on Amazon France.
Approach also focused on using AI tools and data analysis to improve advertising performance, identify growth opportunities, and structure more scalable management of Amazon Ads campaigns.
Amazon Advertising Amazon PPC Amazon Seller Central Artificial Intelligence Generative AI

Check out Amazon's experience

Entreprise

President - VOLTEK

Reviewed on 4/7/2026

I highly recommend! The work done is clean, structured, and truly performance-oriented. You can feel genuine mastery of the subject, with a clear and scalable approach that inspires confidence from the start. But above all, what I particularly appreciated was the overall involvement: he doesn't limit himself to his mission. He takes the time to answer questions, even when they go beyond the initial scope, always with relevant and concrete answers. Very responsive, available, and serious - this is exactly the type of professional you want to work with long-term. I recommend without hesitation.

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David Cabessa and 9 other people have recommended Amazon

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Signup to reveal

Master in Data Science & Artificial Intelligence Strategy
emlyon business school
Le Master in Data Science & Artificial Intelligence Strategy forme des experts capables de transformer les données en leviers de croissance et de piloter des stratégies d’intelligence artificielle à fort impact business. Le programme combine Data Science, Machine Learning, Intelligence Artificielle Générative, Cloud Computing, Big Data et gouvernance des données, avec une forte dimension stratégique et managériale. Compétences développées : • Conception et déploiement de stratégies IA alignées sur les objectifs business • Analyse et valorisation de données à grande échelle • Machine Learning et modèles prédictifs • Large Language Models (LLM) et IA générative • Gouvernance, éthique et réglementation de l’intelligence artificielle • Gestion de projets Data & IA • Business Intelligence et aide à la décision • Transformation digitale des organisations Le programme s’appuie sur des projets réels d’entreprise, des hackathons, des missions de conseil et des expériences internationales, permettant d’appliquer les technologies IA aux enjeux concrets des entreprises. * IA appliquée au e-commerce, * IA générative pour Amazon, * automatisation marketing, * analyse prédictive, * agents IA, * optimisation publicitaire par la donnée.
MASTÈRE SPÉCIALISÉ® Manager Marketing Data & E-commerce
SKEMA Business School
Le MS Manager Marketing Data & Commerce Electronique propose une formation opérationnelle destinée aux professionnels de la data, du e-commerce et du retail connecté. De la définition d’une stratégie, à la conception d’un site e-commerce ou d’une app marchande, en passant par l’acquisition de trafic, la relation client et l’analyse de données, le programme propose une vision globale de tous les outils et techniques pour concevoir, mettre en place et animer des stratégies digitales et e-commerce. Dans un environnement concurrentiel piloté par la donnée, ce MS permet de maîtriser les compétences suivantes : Analyse stratégique Gestion de projet web & mobile Marketing relationnel / CRM Base de données / Data Animation de communautés / Brand Content & Social Media Acquisition de trafic naturel & payant Digitalisation du point de vente Bases de programmation

Amazon Retail for Advertisers Certification
Amazon
2022
https://learningconsole.amazonadvertising.com/student/award/YPy5tAqevQqLrLuUouZqxngY
Sponsored Ads Certification
Amazon
2022
https://learningconsole.amazonadvertising.com/student/award/wvdyyTmtz4p1RvB6zVgV2HAZ

Amazon's certifications are only visible to Malt Community members

Strategy Consultant

Amazon Advertising