Freelancer profile translated to English.
Back to original languageAbout Anthony
🔟+10 years of experienceon Google Ads & Google Analytics
👨🎓 Certified Google Ads &Google Partnersince 2018
✅ Experience intraffic acquisitionin a web agency and as a client.
🌐 E-commerce & lead generation missions
💯 Over100 clients supported
📈 ROI-driven approach to investments onGoogle Adslevers
(Google Search / Google Shopping / Google Display / YouTube)
⚙️ AdvancedGTM trackingconfiguration, Google Partner CMP (Axeptio, CookieBot, Complianz...),Consent Mode V2(basic and advanced),Server-Side Tracking(Addingwell, Stape, Taggrs...), Google Analyticstagging plan& multi-channel data collection
⚡ Pragmatic, available, responsive & transparent approach
🤝 Some E-commerce and Leadgen references:
Damart | Distriartisan | Maxoutil | Audi | Activ'Inside | Evolutrans | Builders École d'ingénieurs | Doctibike | My Origines ...
🛎️ My services:
- Google Ads accountAudit
-Google Adsaccount configuration
-Google Merchant Centerconfiguration
- Google Ads accountManagement(Search/Shopping/Display/YouTube)
- **Google Tag Manager**: CMP configuration / Consent Mode / Server-Side Tracking / Multi-channel Tracking
- Datacollectionoptimization in GDPR context / end of third-party cookies
-GA4 Configurationand custom reporting
- CustomGoogle Ads Trainingin companies
💡 My commitment:
- 360° vision & proactive approach to business challenges
- Awareness of objectives, respect & optimization of entrusted investments
- Significant monitoring and regular training on Google Ads lever evolutions
- My services are non-binding
- Passionate about my job
Other paid channels mastered:
Facebook Ads (Meta), Microsoft Ads (Bing Ads), Pinterest Ads, TikTok Ads, Criteo...
🖐️ I am available for an initial discussion about your project, don't hesitate.
Anthony
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- ALwebmarketingGoogle Ads ConsultantCONSULTING AND AUDITSDecember 2017 - Today (8 years and 8 months)Bordeaux, France*Comprehensive audit of Google Ads accountsto identify growth levers and optimization areas.
- **Configuration and structuring of Google Ads accounts**, adapted to business objectives.
- Implementation and optimization of **Google Merchant Center**.
- Management andsteering of Google Ads campaigns(Search, Shopping, Display, YouTube) focused on ROI and qualified lead generation / conversion optimization.
- **Advanced tracking with Google Tag Manager**, including CMP, Consent Mode V2, Server-Side Tagging, and multi-channel setup.
*Complete GA4 configurationand creation of custom, decision-oriented reports.- In-company **Google Ads training**, tailored for teams wishing to internalize the skill.
- LOCOFORMGoogle Ads TrainerCONSULTING AND AUDITSMay 2023 - February 2025 (1 year and 9 months)Bordeaux, France
- Individualized Google Ads training for companies
- Theoretical and practical approach adapted to learners' accounts
- Google Ads account creation, configuration, and management
- DistriartisanHead of Traffic AcquisitionSeptember 2018 - December 2022 (4 years and 3 months)Bordeaux, FranceManagement of paid acquisition channelsWeb project managementE-commerce conversion rate optimization
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Education
- Google Adwords CertificationGoogle Academy2017
- Google Analytics CertificationGoogle Academy2017