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Anthony H.AH

Anthony H.

CMO - Marketing Strategy | Ex Google

€300/day
1 project
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Anthony

🎯 Marketing Strategy & Digital Growth Consultant
👨‍💼 10+ years of experience | Google, Rocket Internet, Taskrabbit, Techstars, Station F
🌍 Specializing in acquisition, branding, and development of marketplaces, apps & SaaS

I will help you accelerate your growth, structure your marketing actions, and develop a strong and effective brand. My approach is both strategic (long-term vision, prioritization, positioning) and operational (channels, content, performance, tools).

💡 My main expertise:

🔹 Marketing & Growth Strategy
• Audit of your acquisition and conversion funnel
• Structuring your 360° marketing plan (Paid, SEO, CRM, Influence, Partnerships…)
• Launching or repositioning products/services
• Optimizing your advertising budget & performance (Meta Ads, Google Ads…)

🔹 Branding & Positioning
• Storytelling, brand platform, pitch deck
• Creation of impactful campaigns (e.g., TV, YouTube, OOH, influence, press, digital media like Brut, LeParisien, Ulyces…)
• Development of a consistent message across your channels (website, emails, social networks)

🔹 Startup Ecosystems & Partnerships
• Connecting you with startups or tech partners based on your needs
• Organizing events (physical or digital) with high visibility
• Managing B2B or B2C communities (via newsletters, Slack, events, etc.)

✅ My references include:
Google, Rocket Internet, Taskrabbit, Techstars, Station F, PMU Partenaire, Dailymotion, and over 50 supported startups (several of which have raised +€50M).

📍 Based in Paris – Available for remote or on-site missions.
Let's discuss your challenges and see how I can help you reach the next level.
  • French

    Native or bilingual

  • English

    Native or bilingual

Can work on-site
Paris (up to 50km)

Experience

  • Taskrabbit
    Country Marketing Manager France
    January 2024 - Today (2 years and 7 months)
    Paris, France
    Led Taskrabbit’s go-to-market and growth strategy for France, owning the full local marketing plan across all acquisition, engagement, and brand channels, in close alignment with global teams and country leadership.

    Orchestrated 360° marketing campaigns across Paid Social, SEM, Programmatic, YouTube, TV, OOH, Influencers, and Affiliate channels, achieving significant uplift in brand visibility, user acquisition, and conversion performance in key metro areas.

    Built high-impact local partnerships and activations, including collaborations with media outlets, creators, and event partners, to boost demand and reinforce Taskrabbit’s positioning in the French home services market.

    Owned the full channel mix and performance tracking, optimizing spend and creative strategy to scale efficiently while maintaining a strong ROAS and CAC targets in a multi-sided marketplace environment.

    Championed the Tasker partnership experience, turning Tasker feedback into actionable insights that informed improvements to operations, onboarding, and retention—strengthening supply-side satisfaction and platform NPS.

    Worked cross-functionally with global and local teams (Design, Ops, Data, Product, Localization, and IKEA Partnerships) to align marketing with product priorities and deliver cohesive, locally relevant experiences.

    Acted as the voice of the French market internally, shaping Taskrabbit’s roadmap with insights on user behavior, market-specific trends, and competitive benchmarks—ensuring Paris remained a focus for innovation and growth.
  • Explorz, Bliss Coach
    Co-Founder, CMO
    January 2023 - January 2024 (1 year)
    Paris, France
    • GTM and scales UA at $0.05 CPI (20x better than the industry average.
    • Backed by Sequoia & Accel Scouts, ISAI — 300k+ players worldwide.
    • Ranked Top 10 apps in France, 17k+ reviews in less than 2 months.
  • PMU Partenaire
    Strategy & Operations Manager
    January 2020 - January 2022 (2 years)
    Paris, France
    • Oversaw strategy & launch in African markets (budget, compliance, partners).
    • Managed GTM, ops & finance across 8 countries and 5 currencies.
    • Streamlined local banking and financial flows.

Reviews

5.0

Out of 1 rating

J

Jerome

Foliobook

Reviewed on 10/1/2020

Great training, Anthony is a very pedagogical and competent person.

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Education

  • Adwords Fundamentals Certification
    Google
    2015
  • Master Grande Ecole
    NEOMA Business School
    2015

Skill set

Categories