About Anthony
Attract, convert, and retain your prospects with impactful and convincing texts (without writing them).
Benefit from expertise that grows day by day
What if you seized the unique opportunity to stand out now?
French
Native or bilingual
Spanish
Conversational
Experience
- Ivan ImbacuanRewriting and optimization of a landing pageREAL ESTATEMarch 2025 - March 2025
+€161,757 in revenue in less than 7 days.
In February 2025, Ivan Imbacuan contacted me.He is a real estate coach with 60,000 followers on Instagram.He is organizing a 5-day online challenge in March with his influencer partner, Clémence (@pause_deco, 873,000 followers).Their request? They need help writing a landing page.In other words, the page designed to make their followers want to sign up for this 5-day online challenge.Specifically, I worked with them on:✅ **Text structure**: "What do I put and in what order to encourage action?"✅ **Word choice**: "What do I say to entice without selling a dream?"✅Persuasion principlesto use: "How can I use human psychology to encourage my followers to sign up without resorting to malicious manipulation?"In 7 days, the page was built and approved.Its **conversion rate**?**77% within the first 24 hours of its launch**: even for a warm audience, that's very high. The average landing page conversion rate according to Mailchimp is 10%.I'm not even talking about the revenue generated after the challenge with the sale of their coaching program...I don't have the exact figures anyway. But I know that in less than 7 days, they earned what would take me years to achieve. €161,757 is a conservative estimate.If you're thinking that every situation is unique, that their situation isn't yours, and that I did 25% of the work: you're right.But one thing is certain:I will help you use the same strategyas Ivan and Clémence to boost your revenue in the coming months.What is this strategy?Inbound marketing. In their case:Videos (reels) → landing page → webinar → sales page + email sequence → sales.The most incredible part of this story?Ivan's 5-star review of my service.And you? Tell me about your story. - Lume design intérieurWebsite analysisARCHITECTURE AND URBAN PLANNINGFebruary 2025 - February 2025
📉 Do you have a beautiful website that isn't making you enough money?
If so, let me tell you this **short story**:Mélanieis an interior architect and designer.Here was her situation before meeting me:- Early in her business,
- A website (very attractive) with a **positioning problem**,
- Reviews not highlighted enough,
- A websitecontrary to the usual recommendationsof sales professionals.
In short: a normal situation if you've never had marketing or copywriting training.Mélanie therefore sought my help. Wetalked for 1 hourabout her website and her marketing strategy.Result?Sheleft reassured and with a clear visionon the improvements to be made.I only provided consulting for Mélanie; we will work on her texts as soon as she is ready to resume her activity.Buther review⭐⭐⭐⭐⭐ is as follows:"A big thank you to Anthony for this enriching discussion!Hisexpert eyeallowed me to analyze my website in depth and identify areas for improvement in my texts tobetter capture the attentionof my target clientele.Hisprofessional approachandwise advicegive me confidence for the continuation of our collaboration. Looking forward to continuing this work together!"So, like Mélanie, if you observe a conversion problem and want to generate more cash quickly... ⬇️I likely have the solution:Contact me toanalyze and improve the conversion rateof your professional showcase (and increase your revenue in the process 💲).☺️ - Net my carWriting an advertisementAUTOMOBILENovember 2024 - November 2024
I wrote Matthieu's advertisement following these 3 essential steps.
Matthieu is a former colleague.He saw my LinkedIn post about my new activity: copywriting.So, he contacted me and said:"Anthony, I'm going to need your help because I'm starting my car wash business. I need tocreate flyersto approach my target audience."An interesting mission because I'm more used to digital marketing. But I quickly understood thatthe writing rules**are the same** as for a good online advertisement.So I asked myself the following questions:- What is thelevel of awarenessof the target audience according to Eugene Schwartz's classification?
- What are thedeep needs fulfilledby this service (and not mentioned by Matthieu)?
- What are thecurrent trendsin the automotive advertising market?
I then started writing2 proposals**, and sent him a **detailed reportexplaining my choices.Matthieu's feedback on my work made me very happy:"I had the opportunity to collaborate with Anthony, and I was delighted with his professionalism and creativity. He listens and brings real value to every project. A great experience, I highly recommend!"Follow Matthieu's advice andcontact me without delayto discuss your visibility.
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Education
- 5-star CopywriterSélim Niederhoffer2024Page de vente, Site web, Articles de blog, Newsletter, Tunnel de vente, Emailing, Landing page, Lead Magnet Écriture persuasive SEA SEO Stratégie marketing
- Master II in Environmental Law, Safety, and Quality in BusinessesUniversité Versailles-Saint-Quentin-en-Yvelines2017