About Anthony
French
Native or bilingual
English
Native or bilingual
Experience
- Anthony CavalierNo-Code Developer | CRM & Marketing Operations AutomationJune 2022 - Today (4 years and 2 months)
- rokett.coMarketing Manager | No-Code ExpertApril 2021 - May 2023 (2 years and 1 month)Chambéry, FranceAs Marketing Manager, I played a key role in the digital transformation and growth of Rokett. As a No-Code automation expert, I created an Automated Prospecting Machine, optimizing lead segmentation, automatic export to targeted mailing campaigns, and equitable distribution of hot leads among sales representatives. My ability to collect market data and create personalized organizational systems helped facilitate the work of sales representatives, saving them hours of research and data entry. At Rokett, I embraced a company culture focused on innovation and self-improvement, where innovative ideas and concrete action plans are always welcome. Marketing Innovation Designed and implemented email prospecting campaigns, with a flagship campaign achieving an 80% open rate and a 35% response rate, far exceeding the company average. Revenue Growth Under my leadership, Rokett doubled its revenue, with a significant contribution from automated marketing campaigns. Automation and CRM Management Developed No-Code systems for CRM automation, improving data management and the prospecting process. Leadership and Team Management Managed a dynamic team, bringing management and training skills, particularly in No-Code, CRM, and Growth Hacking strategies. In Summary: ✅ Expertise in No-Code, especially with n8n and Airtable. ✅ Strong management skills and adaptability, crucial in a fast-paced startup environment. ✅ In-depth knowledge of email campaign creation and prospect database management.
- rokett.coIT Engineer RecruiterJune 2020 - April 2021 (10 months)Chambéry, FranceAs a specialized tech recruiter, my role was to connect French companies with exceptional development talent. My main mission was to identify companies seeking qualified developers for permanent positions and present them with suitable candidates, also looking for permanent roles. The success of my approach was measured by the effective hiring of the proposed candidates. Responsibilities and Achievements: Prospecting and Recruitment I managed the entire recruitment process, from lead and contact research to cold calling, including interview follow-up and support in decision-making processes. National Network Worked with a wide range of companies across France, which expanded my network and my understanding of the national job market. Autonomous Management I conducted my prospecting activities alone, demonstrating great autonomy and organizational skills. Transition to Marketing: This experience in tech recruitment laid the foundation for my promotion to Marketing Manager, where I was able to apply my marketing skills and develop my knowledge in No-Code automation.
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Education
- Higher Technician Certificate (BTS), Negotiation and digitalization of customer relationsIPAC2020Brevet de technicien supérieur (BTS), Négociation et digitalisation de la relation client
- Growth hackingKevin Dufraisse - Growth Hacking Training2022Growth hacking