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Anouck L.AL

Anouck L.

Sales merchandiser senior / product offer manager

€600/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Anouck

With 10 years of experience in purchasing and market analysis, I have had the opportunity to implement numerous analytical tools (purchasing plans, dashboards, etc.) to improve purchasing and commercial strategies in both large corporations and start-ups.

My areas of expertise include project management, product offer strategy, purchasing budgets, and production coordination. I am proficient in BI and/or Excel analysis.

In parallel to this purchasing expertise, having worked in several small entities, I have had the chance to express my creativity in various fields: as a stylist for photoshoots, as a communications manager, a brand content consultant, and also in event set design.

I work in the fashion, decoration, and cosmetics industries, but I am open to discovering new fields!
  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • respire
    Purchasing and Production Manager
    E-COMMERCE
    January 2024 - July 2024 (7 months)
    Paris, France
    - Management of purchasing and supplier/industrial relations
    - Production and schedule monitoring
    - Invoicing management
    - Development of tools to improve stock coverage
    - Introduction to Demand Planning
    - Implementation of reporting for the sales team
  • SUPERCHINERIE
    Founder
    ARTS AND CRAFTS
    December 2021 - Today (4 years and 6 months)
    Paris, France
    Creation of a second-hand decoration brand specializing in tableware, offering products for sale as well as set design services.

    Brand Content / Marketing
    • Creation of the brand's visual identity
    • Management of Instagram, Facebook, and Pinterest social media
    • Writing brand press releases and managing press/influencer relations (with occasional support from specialized agencies)
    • Newsletter editing
    Product
    • Defining the offer by collection season,
    • Sourcing and negotiating with suppliers,
    • Pricing strategy / margin, creating the purchasing plan, schedule monitoring.
    Sales
    • Wholesale: sold to BHV Marais, Galeries Lafayette Haussmann
    • Retail: organizing pop-ups in Paris and Barcelona + visual merchandising
    • E-commerce: creation and management of the website superchinerie.com
    • Services: table rental and scenography for professional events
    Accounting and Invoicing
    • Issuing customer invoices,
    • Validating supplier invoices,
    • Managing relations with the accountant and reviewing the balance sheet
    Branding Branding & Identity Brand Content Content Marketing Business Strategy Sales Strategy Communication Strategy
  • Groupe ETAM
    Product Owner Manager
    RETAIL (LARGE RETAILERS)
    April 2022 - October 2022 (6 months)
    - Complete overhaul of the purchasing department and implementation of a new tool for better purchasing management. Aiming to bring a more international perspective to business practices and automate their processes.
    - Support for various departments and assistance in developing their resources. Creation of materials to help them assimilate new purchasing processes and logic.
    - Change management and identification of new KPIs to implement (particularly regarding Open To Buy).
    - Analysis of the Blueprint (BBP) and implementation of corrections based on business needs for the publisher.
    - Testing of the budget module and demonstration to business departments.
    - Structuring and monitoring the successful implementation of the project. Implementation of the right tools for project, portfolio, and resource management.
    - Schedule monitoring and adherence.
    Agile Method Purchasing Purchasing Strategy Project Management Powerpoint Presentation Workshop Facilitation

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Education

  • Fashion Management, International Marketing
    Mod'Art International Paris
    2014
    Management de la mode, Marketing international
  • Bachelor's degree, Management & Marketing
    EGC Lille
    2013
    Bachelor's degree, Gestion & marketing

Skill set (32)

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