Anouchka Derouault

Specializing in communication, editorial strategy, and press relations, I have been supporting brands, institutions, and companies for over 6 years in defining and implementing their communication strategies.

With a Bachelor's degree in International Management (specializing in digital marketing and communication), a Master's degree in Press Relations, Communication, and Journalism, and an MBA in Art Market, I have developed expertise with stakeholders from various fields: culture, art, design, luxury, real estate, innovation, sports, and public institutions.

I handle everything from strategic thinking to operational implementation, with one goal: to build coherent messaging, enhance know-how, and create content that translates the identity, values, and universe of each organization.

Among my references: the Rijksmuseum, the Mobilier National, the Custodia Foundation, the Embassy of the Netherlands in Paris, the Paris Print Fair, Veronese, ERA Immobilier, Decathlon Digital, Stade de France, SNCF (Place de la Gare), and the Brittany Region...

MY SERVICES

📱 Social Media & Content

• Social media audit and strategy

• Competitive analysis and benchmarking

• Definition of positioning, target audience, editorial tone, and artistic direction

• Editorial calendars

• Content creation (visuals, videos, writing)

• Community management

• Scheduling, reporting, and performance analysis

• Sponsored campaigns (Meta Ads)

📰 Press Relations

• Press strategy and media plan

• Press release and press kit writing

• Mailings, follow-ups, and journalist relations

• Organization of press events, conferences, and openings

• Press reviews and coverage tracking

✍️ Editorial & Web Content

• Web writing and SEO

• Articles, interviews, profiles, and newsletters

• B2B LinkedIn content

• Storytelling and expertise showcasing

Support provided on a one-off or long-term basis according to your needs.