About Ann-Pascale
Available for your urgent requests (within 48 hours).
English
Fluent
Spanish
Basic
French
Native or bilingual
Experience
- Isba ShoesGraphic Designer | Visual Design | Marketing MaterialsE-COMMERCEJanuary 2023 - Today (3 years and 5 months)Lyon, FranceAt Isba Shoes, a Lyon-based brand of shoes and ready-to-wear clothing, I held the role of graphic designer, where I was responsible for designing and implementing the brand's visual identity across various platforms. I created captivating graphic visuals for the website, improving the user experience and contributing to a significant increase in the conversion rate.In parallel, I developed visual content for social media, strengthening the engagement of the online community and increasing the brand's visibility. I also designed print materials for various marketing needs, ensuring consistent and professional visual communication across all channels.
- Danse tous stylesGraphic Designer | Graphic Design and Video EditingEDUCATION AND E-LEARNINGMay 2022 - September 2024 (2 years and 5 months)Paris, FranceWithin the startup Danse Tous Styles, specialized in private dance lessons, I had the opportunity to develop and implement a visual content strategy. Responsible for the graphic design for the company's website, I created visuals that strengthen the brand identity and improve the user experience. Furthermore, I designed print materials for trade shows, contributing to a coherent and professional visual representation of the brand at key events.In addition to these tasks, I also produced engaging content for social media, helping to engage our audience and promote our services creatively and effectively. My role also involved editing videos for advertising campaigns, where I was able to apply my visual storytelling skills to maximize the impact of advertisements on platforms such as Facebook, Instagram, and TikTok.
- Le Grenier du BistrotGraphic Designer | Visual and Digital CommunicationRESTAURANTS AND FOOD SERVICESeptember 2020 - September 2022 (2 years and 1 month)Saint-Étienne, FranceAs a graphic designer for Le Grenier du Bistrot, a dynamic dance bar, I was responsible for creating and designing several marketing materials (posters, flyers, etc.) per week to promote various events. These creations aimed to capture the essence of the evenings and attract a targeted audience, directly contributing to increasing the establishment's attendance. In parallel, I was responsible for creating engaging content for the establishment's social media, thus strengthening our online presence and effectively interacting with our community. This experience allowed me to develop expertise in rapid and effective visual communication, while meeting the specific needs of a nighttime entertainment environment.
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Education
- Master 2 I Communication ManagerSup de com2024Au cours de ma formation et de mon expérience professionnelle, j'ai acquis une expertise approfondie des logiciels de la suite Adobe, notamment Photoshop, Illustrator, InDesign, et Premiere Pro. Cette maîtrise me permet de créer des visuels sophistiqués et des contenus multimédias de haute qualité qui répondent aux exigences variées des projets de communication visuelle. J'ai également étendu mes compétences en illustration numérique en me formant sur Procreate, un outil puissant pour le dessin et la peinture numérique, ce qui enrichit ma palette de compétences créatives et offre une flexibilité accrue dans la production de designs innovants. Ma formation en management de la communication, complétée par une expérience pratique significative, m'a doté de solides compétences en gestion de projets. J'ai efficacement planifié, coordonné et dirigé des projets de design graphique et de communication visuelle de bout en bout, en respectant les délais et les budgets tout en satisfaisant les exigences de qualité. Mon approche met l'accent sur une communication claire et efficace avec les équipes et les clients, garantissant que tous les aspects du projet sont alignés avec les objectifs stratégiques. Cette compétence en gestion de projet assure une réalisation fluide et professionnelle.
- BachelorSup de com2022