Freelancer profile translated to English.

Description

Hello everyone,

My experience at CHANEL has allowed me to develop specialized expertise in project management and strategic coordination. I held the position of Project Management Officer (PMO) while also working as a Junior Project Manager for Fashion Learning & Style Expertise, leading programs that combined digital marketing, learning, and customer experience.

In parallel, as an independent consultant, I have supported brands on various missions: project coordination in IT and data programs, brand platform creation, community management, competitive and sector intelligence, newsletter and digital content creation, webinar facilitation, website redesign and wireframe design, as well as the development of a coaching application for the luxury boutique industry. My role was to ensure alignment between strategy, team needs, and client requirements, while guaranteeing adherence to deadlines and the quality of deliverables.

My specialty lies in making information clear, structured, and coherent, by combining marketing strategy & project/team management:

1) Ideation, conceptualization, and strategy: transforming complex ideas into understandable and engaging messages, to enrich strategic thinking and improve project coherence.

2) Digital Marketing / Customer Experience / CSR / Fashion Retail / Learning Project Management: planning, monitoring, and coordinating teams and deliverables to meet deadlines and standards of excellence.

3) Content creation and design: designing newsletters, internal materials, PowerPoint presentations, posters, flyers, and digital content with high aesthetic and functional value, using tools like Canva Pro, Illustrator, Mojo, and Salesforce Marketing Cloud.

Feel free to contact me if you are interested:

Email:

Phone:

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 10km), Puteaux (up to 10km), Asnières-sur-Seine (up to 10km)

CHANEL
Junior Project Manager - Fashion Learning & Style Expertise
LUXURY GOODS
September 2024 - Today (1 year and 11 months)
Paris, France
- Facilitation of the CHANEL digital learning platform (via Teach on Mars)
- Facilitation of the Style Expertise Europe community: performance monitoring, co-facilitation of monthly meetings with Style Expertise Managers in the Europe region, co-management of governance bodies, training the community in digital communication and data management
- Analysis of CHANEL's collection styles (styling techniques, accessorizing techniques, contrasts, heritage pieces)
- Creation and management of the dashboard for monitoring Style Europe activities (Art of Styling moments, training workshops, style coaching, events...)
- Publication of fashion articles: guest looks, trend reports, product launches
- Monitoring of an internal fashion application (post recommendations, analysis of published looks, KPI analysis and monitoring by market)
- Creation and publication of two quarterly newsletters ("Fashion - Community Europe" + "Europe Style Expertise newsletter")
- Design of training workshops for Fashion Advisors
- Organization of two international seminars in Paris: logistics, co-creation of the agenda and content, coordination of speakers, gifting
Coaching E-learning Digital Learning Fashion Retail Design
CHANEL
Program Management Officer
LUXURY GOODS
December 2022 - September 2023 (9 months)
Neuilly-sur-Seine, France
- Creation and publication of an international weekly newsletter (audience > 500 resources, including CHANEL House presidents)
- Creation and management of two CSR action plans (sustainability & diversity)
- Competitive intelligence and analysis of internal campaign performance with Salesforce Marketing Cloud
- Management of the communication strategy for a data program
- Responsible for CRM performance
- Writing meeting minutes and managing tracking documents
- Ideation and managerial strategy / Governance management
Data Analysis Communication Strategy Salesforce Marketing Cloud Develop Newsletters PMO
The Good Brands Entreprises
Community Manager
FASHION AND COSMETICS
September 2021 - December 2022 (1 year and 3 months)
Paris, France
- Social media management
- Implementation of the company's communication strategy (triple communication: internal, external with clients, and external with partners and potential shareholders)
- Influencer management: partnerships with influencers for paid product placements and/or photo modeling
- Photography for photo shoots
- Writing: copywriter, email marketing, event invitations, newsletters, creation of strategic briefs, benchmarking, etc.
Web Copywriting Social Media Marketing Digital Communication Communication Strategy Brand Platform

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