Freelancer profile translated to English.
Back to original languageAbout Anne-Sophie
Hello and welcome!
Specializing in the creation and redesign of WordPress sites, I support freelancers, companies, and associations in designing high-performing, durable, and truly adapted websites for their objectives.
My approach is not limited to the visual aspect: I design sites that offer a fluid user experience, while remaining fast, maintainable, and scalable. I mainly work with modern and lightweight WordPress tools, particularly Bricks Builder, paying special attention to performance (Core Web Vitals, responsiveness, loading optimization, plugin limitation, clean site structure…).
Whether it's a showcase site, an e-commerce store, or a redesign, each project is built around your real needs: brand image, user journey, editing autonomy, technical SEO, and scalability.
I also place great importance on pedagogy and transparency. Technical aspects can quickly become unclear when you're not in the industry, so I take the time to clearly explain the choices made and to support you throughout the project, including after launch, to ensure a smooth handover.
My goal is to become a trusted long-term partner!
I can help with:
- creation or redesign of WordPress sites
- responsive integration
- performance optimization
- migrations and restructuring of existing sites
- e-commerce with WooCommerce
- natural referencing (SEO)
- support and content management
Feel free to present your project, I'd be delighted to discuss it with you.
French
Native or bilingual
English
Native or bilingual
Can work on-site
Sallanches (up to 50km)
Experience
- Walking on a Dream | Luxury TravelWeb design & Wordpress IntegrationLUXURY GOODSJuly 2025 - October 2025 (3 months)Saint-Tropez, FranceWOAD Luxury Travel is a luxury concierge offering tailor-made services for an international clientele, particularly in Courchevel, the French Riviera, and Paris. The project involved designing a showcase website capable of:
- reflecting a high-end positioning
- structuring a complex offering
- laying solid foundations for international SEO development
Within 6 months of launch: over twenty direct contacts, including partnership opportunities.The website now serves as a structuring tool for business development: an architecture designed to capture local and international searches, and a technical and semantic base ready for a more advanced SEO strategy.This project illustrates the importance of a well-thought-out foundation: an effective website is not just about its design, but relies on a structure capable of supporting its visibility and growth over time. - Ikigai StudioWeb design & Wordpress IntegrationSPORTSFebruary 2025 - April 2025 (2 months)Chamonix-Mont-Blanc, FranceFor the launch of this new training studio in Chamonix, my client entrusted me with the creation of their website. The objective: local presence & visibility. Following the creation of their visual identity by a colleague, I created the website with a dynamic and balanced design on Wordpress using Bricks Builder.
- ELITESHELL SAWeb Design & Integration of an e-commerce on WordpressSPORTSJanuary 2025 - October 2025 (9 months)Genève, SwitzerlandFor the launch of a suitcase specifically designed to allow athletes to travel easily with their personal belongings and sports equipment in a single durable case. This e-commerce site had several specificities: international sales, but in HT (excluding VAT) outside Switzerland; multilingual (5 languages), delivery options and prices depending on regions, web2print module for custom stickers, promotional codes with conditions...A fascinating project!
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Education
- Marketing & Sales, specialization in Innovation and TourismUniversity of Montpellier2017Spécialisé dans les innovations et le tourisme, ce master m'a permis d'être capable de comprendre et créer une stratégie marketing et de communication pertinente aux enjeux en ligne et hors ligne d'aujourd'hui. Fort appui sur le marketing digital.
- Web DesignerIcademia2022Pour approfondir mes compétences acquises sur Wordpress, j'ai effectué une formation métier de webdesigner pour être capable de proposer des prestations toujours plus cadrée à mes clients, d'écrire moi même mon propre code HTML/CSS/Javascript/PHP afin de personnaliser d'avantage les sites, et rester au courant des dernières pratiques dans un environnement technologique qui évolue sans cesse. Mes notions acquises : intégration technique, HTML/CSS/Javascript/PHP, webdesign, graphisme pour le web, techniques SEO