About Anne
My focus areas: Project Management for Data, Digital Experience, AI, and marketing-related IT.
German
Native or bilingual
English
Fluent
Experience
- .flowjectsFreelance Project Manager (senior-/director-level)June 2019 - Today (7 years and 2 months)Freelance Project Management at Senior/Director Level for Data, Digital Experience, AI, and Marketing-Related IT.Focus Areas: Project Steering, AI, Data Management, Analytics, Performance Reporting, Stakeholder Coordination, Process Optimization.⸺Previous Projects:
NISSAN Germany via Omnicom/HeimatTBWA
▸Project Management Dealer Success: Dealer Websites, Data Streams, WLTP Data Project (Compliance, Interface Coordination), CMS Support for Dealer Network.MRM Germany for Samsung & Kia
▸Project Steering Social Media Campaigns. Performance Reporting & Analysis.McCann Germany for Pirelli
▸Project Management Social Strategy & Social Performance. Data-driven Strategy Development.Digitas Pixelpark for Essity & Dräger
▸Project Steering Website Relaunch (Systemic & Strategic). Campaign Management.Mazda Motor Europe
▸Project Management Europe-wide Social Media Reporting. Performance Evaluation and data-driven channel strategy across all European markets.Digitas Pixelpark for GROHE
▸Project Steering Digital Performance Campaigns. Reporting & Evaluation.Havas Düsseldorf for Huawei
▸Project Management Digital (Social & Web). Content Strategy Local Website. Performance Evaluation.iBeauty/publicis for L'Oréal
▸Project Steering Digital Campaigns. Social Strategy, Digital Experience, Display Campaigns.Nissan Germany via publicis-sapient
▸Project Management Digital Experience. Dealer Websites, Feature Development, Performance Optimization, Lead Generation. - DATA FLOSS GmbHHead of Business Development & Project Management (interim/freelance)August 2023 - March 2026 (2 years and 7 months)DATA FLOSS is a data consultancy that helps companies leverage the full potential of their data. From strategic consulting and data stack design to data infrastructure, business intelligence, and analytics.▸ Managed customer projects end-to-end: Requirements gathering, building scalable data infrastructure, implementation to measurable business value.▸ Industry focus Mobility & Automotive Tech: Scale-ups and innovative companies with complex data and analytics requirements.▸ Core topics: Requirements Engineering, Stakeholder Management, Data Stack Design, BI & Reporting.
- TravelingSabbaticalDecember 2018 - June 2019 (6 months)7 months traveling through Southeast Asia and the Indian subcontinent: Philippines, Vietnam, Cambodia, Laos, Thailand, Singapore, Malaysia, Myanmar, India, and Nepal. A conscious break that sharpened my perspective for new approaches, flexibility, and intercultural collaboration.
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