Freelancer profile translated to English.
Back to original languageAbout Anne
With a strong interest in the Digital field, I have a dual specialization in Digital Marketing and International Marketing and Business Development. My experiences within several luxury companies have allowed me to acquire various digital skills while developing my rigor, attention to detail, and organization. Dynamic and motivated are the keywords to define me.
Some examples of responsibilities entrusted to me over the last 3 years:
- E-commerce catalog management
- Participation in the management and animation of social networks for a luxury player (1.7 million followers on Instagram) + development of the editorial calendar
- Creation of digital content for social networks
- Digital project management
- KPI analysis, reporting, and recommendations
- Daily writing of editorial content for a website
French
Native or bilingual
English
Fluent
Cantonais
Conversational
Chinese
Basic
Can work on-site
Paris (up to 40km)
Experience
- Saint LaurentE-commerce Merchandiser AssistantLUXURY GOODSJuly 2020 - December 2020 (6 months)Paris, France- Support during the e-commerce platform migration phase- Development of daily and weekly reports (Best Sellers, Sales, Stocks)- Maintenance of the good presentation and management of the product catalog (all product categories)- E-Merchandising- Support on the Saint Laurent Rive Droite website
- LeComparateur.frJunior Digital ConsultantTRAVEL AND TOURISMSeptember 2019 - December 2019 (4 months)Consulting Project: LeComparateur.fr is an online stay comparison website.Main missions:- Competitor benchmarking and best practice analysis- Proposal of new features (chatbot, customer account)- UX and graphic redesign proposal- Development of a social media communication strategy (Instagram and Facebook)
- CHANEL FranceDigital Project Manager AssistantLUXURY GOODSAugust 2018 - December 2018 (5 months)- Production of reports and digital communication plans- Coordination, monitoring of digital content production, and collaboration with other departments- Participation in the production of the print magazine “31 CAMBON”
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Education
- Master in Management - Grande Ecole ProgramSKEMA Business School2021Double spécialisation : Digital Marketing & International Marketing and Business Development Campus : Sophia Antipolis & Raleigh North Carolina, USA
- DUT in Marketing TechniquesDescartes2016- Marketing - E-marketing - Communication commerciale - Négociation - Droit - Entrepreneuriat - Distribution et Marketing du point de vente - Gestion de la relation client et marketing direct