About Anne
French
Native or bilingual
Experience
- FreelanceCommunication Consulting & Sales StructuringJanuary 2024 - Today (2 years and 5 months)As a Sales Development Manager in my current role, I also occasionally work as an independent consultant to support small and medium-sized businesses in their communication and development.For over 15 years, I have held development, coordination, and management positions in the tourism, non-profit, and service sectors. I enjoy building solid foundations, creating simple and useful tools, and supporting teams over the long term.Today, alongside my salaried activity, I maintain my independent work: I offer concrete, à la carte support for entrepreneurs, associations, or VSBs that need to structure their communication or sales approach.📌 What I do:Audit and structuring of existing elements (materials, processes, communication or development strategy)Operational consulting on communication (visibility, social media, newsletters, website)Implementation support (collaborative tools, CRM, content, organization)🎯 My style: autonomous, professional, attentive, efficient.
- Archipel ContactSales Development ManagerTRAVEL AND TOURISMJanuary 2024 - Today (2 years and 5 months)Lyon, FranceContracting with clients/prospects, follow-up, loyalty & after-sales service - Individual revenue $1,000,000Train / inform / assist / coordinate a teamCreation & analysis of dashboards / debriefingCreation of internal procedures and communication between departments (database, sales tracking...)Management of commercial events (trade shows, workshops, study trips, incentives, point-of-sale training…)
- 1000viesFounderCIVIC AND SOCIAL ORGANIZATIONSFebruary 2021 - April 2025 (4 years and 2 months)Saint-Genis-Laval, FranceOverseeing a global development strategySeeking funding, sponsorships & grants, crowdfunding campaignTrain / inform / assist / coordinate a team (volunteers)Creation & analysis of dashboards / debriefingCreation of internal procedures and communication between volunteers (database, sales tracking...)Volunteer management, member recruitmentLaunch of a B2B website (WordPress)Design of communication materials: brochures, flyers, FAQsImplementation of a communication strategy and management of social media, newsletter
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Education
- Master 2 in Business Strategy and DevelopmentEcoris2023🔹 Stratégie d’entreprise : diagnostic interne/externe, positionnement, pilotage stratégique 🔹 Développement commercial : segmentation, ciblage, gestion de portefeuille clients, CRM 🔹 Marketing opérationnel et digital : plan marketing, leviers de visibilité, stratégie de contenu 🔹 Management et organisation : animation d’équipe, conduite du changement, gestion de projet 🔹 Gestion budgétaire et financière : lecture de comptes, indicateurs de performance, business plan 🔹 Communication d’entreprise : identité de marque, outils de communication, gestion de crise 🔹 Innovation & entrepreneuriat : conduite d’un projet de développement, analyse de marché
Certifications
- Digital Marketinglivementor2025