Anne-Louise Seiler

I supporte-commercecompanies inbuildingandscalingtheir online sales channels on national and internationalmarketplaces**. The focus is on a clean structure of **product data**, **processes**, and **performanceto enable sustainable growth.

In **marketplace management**, I manage platforms such as **Amazon**, **OTTO**, **Kaufland**, **eBay**, **Etsy**, **About You**, and **Shopify**. This includes **marketplace setup**, **assortment and pricing logic**, data quality, and compliance with marketplace-specific requirements.

A key focus isproduct data and content optimization**: creating **SEO-optimized product pages**, structuring **titles**, **bullet points**, **attributes**, and **variants**, as well as developing **brand-compliant product imagesto increasevisibilityand **conversion**.

For control, I analyze keymetricssuch asrevenue**, **margin**, **sales**, and **stock turnoverand support **demand and sales planning**.

Additionally, I supportproduct developmentandbrand buildingfrom analysis tomarket launch**. Further training as a **Social Media Manageris incorporated into a coordinatedcontent and marketing strategy**. Familiarity with **inventory management and interface systems(including **JTL-Wawi**) is part of my skillset.

My working style is analytical, hands-on, and startup-oriented, with a focus onscalable processesand **measurable results**.