Freelancer profile translated to English.

Description

It is following a rich and exciting career within a large international group that I created Kinship Consulting. Thanks to the different positions I have held in the fields of marketing, consumer surveys, and market and trend studies, I have developed my taste for innovation and understanding customer needs.

During my assignments, whatever the size and field of the company, I adjust my methodologies and adapt my tools. To support you, I rely on my experience and can also count on a network of competent, reliable, and committed professionals.

Languages

French
Native or bilingual
English
Fluent
Italian
Fluent
Spanish
Conversational

Workplace preferences

Can work on-site

Nice (up to 50km)

FERRERO
Global Trends Specialist | Analysis of global trends
AGRICULTURE
March 2016 - December 2018 (2 years and 9 months)
Luxembourg, Luxembourg
Study of trends for Ferrero group's Top Management - Creation of the FORCE project (Future Opportunities Raising Consumer Engagement) to raise international teams' awareness of new consumer behaviors - Organization of international conferences and creative workshops.
Business intelligence Business Analysis Data Analysis Market Research Copywriting Event Organization User Experience Design Negotiation Teamwork Synthesis Budget Compliance User Research Writing Competitive Intelligence French English Translation Italian French Translation
FERRERO
Consumer Insight Manager | Creation and development of a consumer research department
AGRICULTURE
September 2008 - February 2016 (7 years and 5 months)
Nice, France
Design of consumer behavior analysis tools - Writing and adaptation of marketing concepts and advertising slogans - Management of a team of 3-7 people - Mentoring junior managers - Member of the 'Corporate Social Responsibility' Strategic Committee.
Market Research Strategic Planning User Experience Design Creative Team Management Italian French Translation Copywriting French Italian Translation English French Translation Competitive Intelligence French English Translation Writing Needs Assessment Business Analysis User Testing User Research
FERRERO
Marketing Group Manager | Optimization of Kinder brand's new products
AGRICULTURE
October 2006 - September 2008 (2 years)
Nice, France
Optimization of products and adaptation to French legal standards - Construction of commercial action plans and interpretation of results.
Innovation User Testing Data Analysis Consumer Survey Market Research Strategic Planning Team Management User Research

Check out Anne's experience

Former user and 2 other people have recommended Anne

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Audrey Champion

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4.3

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Signup to reveal

Master 2 | Marketing
Institut d'Administration des Entreprises (IAE) Nice
2019
Analyse du comportement des consommateurs. Contrôle de l'évolution des marchés et veille concurrentielle. Gestion de la communication des marques et e-reputation. Vente et management des équipes commerciales. Intégration du digital dans l'ensemble des services (e-commerce/SEO). Conception de business model et gestion de la relation client (CRM). Développement de sites marchands.
English Language Diploma | Cambridge English Proficiency
Cambridge University
2018
CECRL C2