Freelancer profile translated to English.
Back to original languageAbout Anne-Flore
Trained by the best in the advertising world (DDB° Paris agency), 360° communication holds no secrets for me: social networks, graphic chain, content and campaign creation and production, project and event organization, strategy development, recommendations... My Swiss Army knife is very complete!
I then switched to the Sales side (at Frichti and Lucca) to deepen my prospecting, negotiation, business development, account management techniques, etc. I take great pleasure in prospecting and supporting clients in various sectors.
Autonomous, rigorous, dynamic, creative, and ambitious: you can entrust me with your project without doubting the outcome, the adherence to deadlines, and the quality of assets or leads.
I would gladly accept missions as: key account manager / sales and business development / communication consultant / partnerships manager / event project manager / production manager - and any other proposals!
Spanish
Conversational
English
Fluent
French
Native or bilingual
Can work on-site
Nantes (up to 30km)
Experience
- LuccaSales Development RepresentativeSOFTWARE PUBLISHINGDecember 2022 - Today (3 years and 6 months)Nantes, FranceINBOUND SALES- Management of incoming leads- Prospect qualification- Appointment settingSALES STRATEGY- Use of CRM and Sales Execution tools (Salesforce, Outreach)- Targeted prospecting (LinkedIn, Kasper)HRIS EXPERTISE- Development of skills in SaaS services- Expertise in HRIS solutions
- FrichtiBusiness Development RepresentativeRESTAURANTS AND FOOD SERVICEFebruary 2022 - December 2022 (11 months)Nantes, FrancePROSPECTING- Identification of the area, potential, and benchmarking- Field prospecting and company qualification- Pitching the Frichti solution- Submission of qualified leads- Pre-closing and closing hot dealsACCOUNT MANAGEMENT- Launch and follow-up of Cantine 2.0- Creation and coordination of special operations- Sales strategy (increasing penetration rate)🚀 Results: 572 leads submitted + 125 deals won
- The Cali SistersBrand & communication managerRESTAURANTS AND FOOD SERVICEApril 2021 - December 2021 (9 months)Paris, FranceCOMMUNICATION PLAN- 360° communication strategy- Communication campaignsSOCIAL MEDIA- Content creation: photo shoots, editorial planning- Community management, moderation- Sponsorship🚀 Results: +50% followers in 6 months (from 12k to 24k organically only).PARTNERSHIPS- Development of collaborations with brands🚀 Results:- Huages: creation of 4 flagship drinks with CBD oil (3 press mentions: ELLE, Paris Match, Sortir à Paris and +1300k CBD drinks sold in 2 months)- Punch & Brunch: creation of a collaboration with a gym to drive store traffic (5 press mentions: ELLE, Konbini, Biba, Sortir à Paris, Le Bonbon, 2 newsletter mentions: My Little Paris, Do It In Paris, and +300 participants)GRAPHIC DESIGN- Menu updates- Creation of graphic assets (posters, menus, signs...)EVENTS- Creation of one-off events- Event organization🚀 Results: +500 participants at the Fête de la Musique with the label Pont Neuf Records + launch of JujuFitcat's new book at Cali Sisters.WEBSITE & MAILING- Website update and evolution via the back-office- Creation of monthly newsletters
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Education
- International ProgramUniversity of California Riverside2014International Program Semestre d'échange universitaire orienté Marketing et Communication
- International Master - Marketing Management and Communication StrategyEuropean Business School2017Master Management International Master 2 Spécialisé Management du Marketing et Stratégie de Communication Cursus complet de 5 ans : cours de gestion, marketing, communication, finance, droit, management, commerce international....