About Anne-Claire
French
Native or bilingual
English
Native or bilingual
Spanish
Native or bilingual
Experience
- JOONEHead Of Marketing & CommunicationE-COMMERCEJanuary 2021 - May 2023 (2 years and 4 months)Paris, France> Influencer Marketing> Social Media> Brand Content (all media: offline & online/SEO)> Partnerships & Collaborations> B2B and B2C Events> Branding> Graphic Design / Art Direction> PR / Public Relations> Media> Product Promotions (retail & online)> Website OptimizationManagement of a team of 6 people
- PalemCommunication & Marketing ManagerFASHION AND COSMETICSJune 2019 - January 2020 (7 months)Paris, FranceEnsure the launch of the ready-to-wear brand in France and internationally, through:> Create the Brand Content / Storytelling / Global Brand Voice for the brand + supervise Art Direction / Graphic Design> Develop the brand's digital strategy: social media and then influencer marketing> Create and implement the PR strategy> Manage the website launch (SEO - referencing - CRM)> Manage the store opening in Paris (recruitment and daily follow-up)
- NAOS (Bioderma - Institut Esthederm - Etat Pur)Communication Manager - BIODERMAFASHION AND COSMETICSFebruary 2017 - April 2019 (2 years and 2 months)Paris, France1. Development and deployment of the communication strategy for France- Creation of communication tools and content: press kits, brand content for PR and digital, events, guidelines, videos, photo shoots- Production of PR events- Support for spokespeople (experts, dermatologists, make-up artists, models)- Budget construction and management- Quantitative and qualitative monitoring/analysis of press coverage2. Conception and implementation of the influencer strategy to accelerate the brand's digitalization- Management of the influencer & social media strategy- Implementation of e-PR skincare actions- Influencer relations / network development3. Development of offline influencers- Agency management for VIP/Celebrity targets- Deployment of cinema/TV network- Support for makeup artists
Recommendations
Be the first to recommend Anne-Claire
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Master II, International Marketing / CommunicationESCE - School of Foreign Trade2010Master II, marketing International / Communication