Freelancer profile translated to English.
Back to original languageAbout Anne Cécile
I put my passion for digital marketing 🤓 and my writing skills ✍️ at the service of freelancers and small businesses.
My goal? To help them:
🚀 Improve their online visibility (social media, website, SEO)
🚀 Generate more traffic and leads
🚀 Optimize the customer journey for better conversion (emailing, CRM, newsletter)
🚀 Increase productivity through process automation
🤔 But how did I get here?
8 years of experience in strategic and operational marketing in the cosmetics industry 💄
including 6 years internationally
This professional environment taught me:
- Rigor,
- The constant pursuit of excellence,
- Responsiveness,
- The importance of interpersonal skills for fostering a good working atmosphere and true collective efficiency.
Then 👋 Hello twins ➡️ Goodbye Work ➡️ Goodbye Paris ➡️ Hello Nantes!
I retrained in digital marketing within a Nantes-based startup selling a B2B transport management solution.
As a 360° product marketing expert, I now tackle digital marketing in all its aspects with particular skills in brand content, storytelling, copywriting, and content marketing.
My startup experience allows me to develop my skills and knowledge in various areas (SEO, SEA, video editing, CRM, emailing, events, PR, digital tools).
I am continuously training to build a profile that is as "T-shaped" as possible.
French
Native or bilingual
English
Fluent
Spanish
Conversational
Can work on-site
Nantes (up to 50km)
Experience
- Anne Cecile BlinDigital Marketing and Growth Marketing ConsultantCONSULTING AND AUDITSMay 2021 - Today (5 years and 1 month)Nantes, FranceI support freelancers and small businesses in:🔥 improving their online visibility #seo🔥 digitizing their marketing processes #nocode #zapier🔥 writing web content (lead magnets, sales pages, prospecting...) #copywriting #webwritingMy strengths? My thirst for learning 🥤, my sharp mind 🤓, and my keen pen ✍️Out of curiosity, I trained myself in website creation on Wordpress.com and Webflow.
- Institut Catholique de LilleLecturerJuly 2024 - July 2024Lille, FranceLed a training module on the use of social media and new digital tools as part of a university certificate for insurance brokers.
- ShiptifyMarketing and Communication ManagerSOFTWARE PUBLISHINGJanuary 2019 - May 2021 (2 years and 4 months)Nantes, France-Implementation and structuring of Shiptify's marketing and communication strategy to increase brand awareness, build our authority in the transport digitalization market, generate more leads, and engage our user community.-Content Management & Story TellingWriting SEO-optimized blog articles/Client Cases/ Website Content/Press Releases/Social Media PostsCreating newsletters and mailings for our prospects and user community.Video creation/editingOrganizing webinars (Livestorm)-Community ManagementBlog management (5000 monthly visitors)Management of Shiptify's LinkedIn pageCreation of our Youtube channel-Event ManagementOrganization of trade shows and conferences.-CRM Management (Hubspot)
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Education
- Digital Communication Growth Marketing Crash Course CertificateCertificat Communication Digitale Growth Marketing Crash Course
- Growth MarketingGrowth Tribe2021Growth Marketing