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Anna SokolovaAS

Anna Sokolova

UX/UI Designer · Visual & Motion Designer

€350/day
Milan, IT
3-7 years

Average response time: 1 hour

About Anna

I'm a product and UX/UI designer who also makes the visuals that play behind DJs at night – and that double life is the point.


The same curiosity about how people read a screen shapes how I design an interface and how I build a live show: you get a designer who thinks in systems and in atmosphere.

I work end-to-end – user research, flows and interaction design, UI and design systems in Figma, through to a polished, shippable product – plus the visual identity and motion that make it feel alive. Six-plus years of practice, an MSc in Digital & Interaction Design from Politecnico di Milano, and a UX background at Deloitte Digital, with brand and product work for clients including Mercedes-Benz, PepsiCo, Dufry, Mercaux and Metro.

What I bring that most UX designers don't: I can take something from research and wireframes all the way to a refined interface – and then give it motion, identity, and a visual language that actually stands out. Fewer hand-offs, one coherent vision, real care for craft.

I work remotely or on-site in Milan, in English, Russian or Italian, and I'm available now. Tell me what you're building and where it's stuck – I'll tell you exactly how I'd help.

Portfolio –
  • Russian

    Native or bilingual

  • English

    Fluent

  • Italian

    Basic

Can work on-site
Milan (up to 50km)

Experience

  • Tempio del Futuro Perduto
    Resident Visual Designer
    DIGITAL AND IT
    September 2024 - June 2026 (1 year and 9 months)
    Milan, Italy
    • Designed and performed real-time audiovisual systems and live visuals for the venue's resident programme, built in TouchDesigner and Resolume.

    • Led visual identity and content for cultural events, including Milano Futura 2125 — a 24-hour international design forum with delegations from 12 cities.
    • Created generative, music-reactive visual systems and projection content staged across resident nights.
    UI Web Design Graphic Design Motion design Artistic direction VJ
  • Deloitte Digital Italy
    UX/UI Designer
    DIGITAL AND IT
    February 2024 - August 2024 (6 months)
    Milan, Italy
    • Research-driven UX on enterprise digital products: user research, interaction models, and accessible interface design.

    • Ran a UX assessment for a global consumer-goods brand (NDA) using a weighted evaluation framework, competitive benchmarking, and moderated usability testing, then delivered a prioritised roadmap.
    • Designed onboarding screens for an insurance app and contributed to a cultural-heritage proposal sprint.
    User Research User Testing UI Web Design User Experience Design Figma
  • Freelance / Independent and hired
    Motion & Graphic Designer
    E-COMMERCE
    January 2019 - June 2022 (3 years and 5 months)
    Moscow, Russia
    • Motion, identity, and digital content for commercial and cultural clients.

    • Selected clients: Panavto (Mercedes-Benz), Korting, Paper Planes, Chain (We Open Culture), Sofia Doors, Argument.
    • Photo selection from brand shoots, post-production, social feed systems, and graphic overlays for campaigns.
    Motion design Graphic Design Print graphic Social media Content marketing

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Education

  • Master's Degree
    Politecnico di Milano
    2025
    Master's Degree
  • Bachelor's Degree
    NRU HSE
    2020
    Bachelor's Degree

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