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Anna HuguetAH

Anna Huguet

Digital Platforms Technical Consultant

€400/day
Granollers, ES
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Anna

I am a digital consultant, web designer, and social media strategy specialist, with over 10 years of experience helping brands grow consistently, visually, and strategically.
I especially work with brands in the outdoor sector, action sports, and active lifestyle, although I also collaborate with companies in other fields that value functional design and clear communication.

I support entrepreneurs, startups, and marketing teams in:
  • Digital consulting (processes, tools, digital structure)
  • Strategic web design
  • Management and planning of social media with purpose
  • Creative direction and brand development

I get involved in each project with a 360 vision: design, strategy, content, and user experience, so that everything works and communicates coherently.

Are you looking for someone who understands the visual, the technical, and the strategic? Let's talk.
  • English

    Native or bilingual

  • Spanish

    Native or bilingual

  • Catalan

    Native or bilingual

Can work on-site
Granollers (up to 50km)

Experience

  • AS
    Copywriter Articles AS Acción
    February 2022 - Today (4 years and 6 months)
    Contributor in the Action sports section of the AS newspaper. Social Media Management of the @asaccion profile
  • Puig
    Digital Platforms Technical Consultant
    January 2024 - Today (2 years and 7 months)
    • Product Strategy & Roadmap – Define and maintain a clear product vision, priori tize features based on impact, and translate complex requirements into actionable user stories.
    • Agile Development Leadership – Drive the end-to-end product lifecycle using ag ile methodologies, guiding teams from concept to deployment with a strong focus on usability and performance.
    • Cross-Functional Collaboration – Partner with developers, designers, and stake holders to build scalable, intuitive solutions that improve operational efficiency and user satisfaction.
    • Quality Assurance Oversight – Lead QA processes, implementing automated and manual testing frameworks to ensure platform stability, reliability, and speed.
    • Data Governance & Compliance – Ensure digital platforms meet data protection standards, are well-structured, and accessible to the right teams.
    • Vendor & Platform Management – Coordinate with external vendors to integrate advanced tools and features, enabling future scalability and innovation.
    • Analytics & Optimization – Leverage data and user feedback to identify pain points, improve performance, and anticipate future platform needs.
  • Puig
    DAM Technology Product Owner
    January 2022 - January 2024 (2 years)
    As a Digital Asset Management (DAM) Technology Product Owner, I am responsible for the strategic oversight and operational management of the DAM platform. My role involves collaborating closely with cross-functional teams, including developers, designers, and business stakeholders, to ensure the DAM system meets the evolving needs of the organization. Key responsibilities include:
    • Product Strategy & Roadmap: I define and maintain the product vision, strategy, and roadmap for the DAM platform, aligning it with the overall business objectives and user needs.
    • Stakeholder Engagement: I act as the primary point of contact between the development team and business stakeholders, gathering requirements, prioritizing features, and translating them into actionable user stories.
    • Agile Project Management: I lead the agile development process, including sprint planning, backlog refinement, and sprint reviews, to ensure timely delivery of high-quality features.
    • User Experience Optimization: I collaborate with UX/U I designers to enhance the user experience, focusing on ease of use, accessibility, and seamless integration with other digital tools.
    • Vendor Management: I manage relationships with external vendors and service providers, ensuring that third-party integrations and updates are implemented efficiently and aligned with the product strategy.
    • Data Governance & Compliance: I ensure that the DAM platform adheres to data governance policies and regulatory compliance, maintaining the security and integrity of digital assets.
    • Performance Monitoring: I monitor and analyze the performance of the DAM system, utilizing analytics to identify areas for improvement and implementing solutions to enhance system efficiency.
    • Training & Support: I provide training and support to users across the organiza tion, enabling them to fully leverage the capabilities of the DAM platform.

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Education

  • Talent Scrum Master
    IEBS Business School
    2021
    Talent Scrum Master
  • Facebook Social Media Marketing Professional
    Facebook
    2022
    Facebook Social Media Marketing Professional

Skill set

Categories