Freelancer profile translated to English.
Back to original languageAbout Anna
As a set designer and photo stylist, I create tailor-made visual universes for luxury, fashion, and beauty brands.
My work lies at the crossroads of craftsmanship and contemporary creation: materials, textures, and light combine to tell a story.
Thanks to my training in styling and applied arts, I bring great sensitivity to the dialogue between materials, composition, and imagery.
I am passionate about bio-based and sustainable materials, especially paper, which I sculpt and transform to create refined, poetic, and environmentally friendly sets.
I collaborate with brands and studios on a wide range of projects:
- Sets and visual concepts for campaigns and product launches;
- Styling for textures, packshots, and cosmetic visuals;
- Still life and art direction for luxury products and refined objects.
French
Native or bilingual
Russian
Native or bilingual
English
Conversational
Can work on-site
Paris (up to 50km), Paris (up to 15km)
Experience
- Maria Galland ParisPaper Set Creation – Maria Galland Cosmetic Product LaunchFASHION AND COSMETICSJune 2025 - June 2025Paris, FranceFor the launch of Maria Galland's new cosmetic products, I designed and created paper sets for their website and digital campaign.In collaboration with an art director and adhering to the brand's specifications, I imagined sets inspired by the ingredients and textures of the products. Each visual composition highlighted the brand's refined universe and the quality of its formulas, while creating a poetic link between material, light, and paper.
- Mercedes-BenzPhoto Styling for the INCC Mercedes-Benz Perfume Advertising CampaignLUXURY GOODSJuly 2023 - July 2023Paris, FranceI contributed to the INCC Mercedes-Benz perfume advertising campaign by taking charge of the creation and staging of sets, as well as the organization of pack shots. My role combined creativity and coordination to ensure a strong visual experience consistent with the brand's image.My main tasks:• Design and creation of sets for a high-end advertising look.• Selection and sourcing of materials to enhance the products' visual identity.• Setup and optimization of pack shots to showcase each perfume.• Preparation for the shoot, product testing, and adjustments to ensure a flawless result.This experience allowed me to work at the intersection of art direction and production, combining rigor, aesthetic sense, and effective collaboration for a luxury campaign.
- Lorenz BäumerPaper Set Creation - Lorenz Bäumer Haute Joaillerie HouseLUXURY GOODSMay 2022 - May 2023 (1 year)Paris, FranceI designed and created paper sets for the windows of the haute joaillerie house Bäumer, as well as for various personal projects of the brand.I worked closely with their merchandising and communication teams to create compositions adapted to each space and each featured collection. Respecting the brand's specifications and visual identity, I designed custom sets that highlight the textures, materials, and elegance of Lorenz Bäumer's products.
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Education
- Master's degree in Fashion DesignL'École nationale supérieure des Arts Décoratifs - Paris2012La formation vise à la maîtrise des processus de conception et de réalisation dans les domaines du design de vêtement, de la mode, du costume et de l'accessoire. Elle s'accorde à tous les types de production, de la série à la pièce unique, en passant par la recherche et l’innovation. - Direction artistique - Communication créative - Design d'accessoires - Stylisme/Modélisme - Tendances