About Anja
German
Native or bilingual
Experience
- Die Markenweberei - Social Media Agentur aus WienAcquire customers with Meta Ads | Die MarkenwebereiSeptember 2019 - Today (6 years and 9 months)Vienna, AustriaI help you to win more customers with advertisements on Facebook and Instagram.
- Wikifolio Financial Technologies AG,Online & event marketing manager | content strategy and social media managementJuly 2015 - November 2018 (3 years and 4 months)Vienna, AustriaCreating, supervising and managing a continuous content model consistent with brand voice and messaging Responsibility for content marketing, event marketing, project management, employer branding & personnel marketing. Expertise: Content creation, copywriting, storyboards for branding videos, social media strategies, performance measurement, newsletter marketing, social media management, blogging, collaboration with external media partners, growth hacking, e-mail marketing Tools: Umbraco, Hootsuite, Google Analytics, Slack, Windows movie maker, Google forms Social media: Facebook, Youtube, Twitter, Google +,
- Self EmployedFreelancer | brand strategist | content creator | copywriter for travel agenciesJanuary 2018 - January 2018AustriaPlease contact me if you need support with your digital branding | content strategy | content creation | german copywriting about traveling, especially Austria, South Africa and safari tourism. My goal is to combine strong brand positioning with effective and consistent brand messages to support small, mid-sized and big companies to evolve. To do so I work with management, creatives, and marketing teams to promote their offers with high-quality concepts and contents. My Expertise: digital marketing, online marketing, copywriting, brand positioning, brand consulting, travel copywriting, travel journalism, social media management, content strategy, employer branding, brand communication, recruitment marketing, partnership marketing, event marketing, funnel marketing, SEO, CRM management, newsletter marketing, storytelling, e-mail marketing, freelancing Social Media: Twitter, Youtube, Facebook, Pinterest, Instagram, LinkedIn, Xing Tools: Marketo, Mailchimp, Wordpress, Umbraco, Hootsuite, Pixlr, Photoshop, Tailwind, Trello, Dropbox, Typeform, Google Analytics, Landing pages, Facebook Ads Manager, Topics: travel, holiday, hotel, flight, AirBnB, digital nomad, tourism, airlines, car rental, tour guides, guided tours, safari, national parks, wildlife, Botswana, Namibia, Southafrica, Capetown, SAN Parks
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Education
- Master of Arts in CommunicationsUniversity of Vienna2014Master of Arts (MA), Professional Master in Communications
- Slavic StudiesUniversity of Vienna2012Slawistik