Anita Frey

Business Development for startups, scale-ups, small or medium-sized companies for the establishment, expansion or restructuring of companies or business areas.

Extensive experience as Managing Director, Head of Business Units, particularly in restructuring or strong growth phases.

🖼️ Definition of product or company vision

📊 Market and potential analysis for a solid foundation

➡️ Building and expanding B2B business relationships from strategy to cold calling

➡️ Accompanying marketing activities, brand building, presence in social media...

➡️ Definition of company culture, values and drafting of job profiles, recruitment of the corresponding teams

➡️ Derivation of strategic implementation packages

➡️ Iterative implementation, measurement of results in build-measure-learn mode

➡️ Handover to operational management after completion of the project phase