Freelancer profile translated to English.
Back to original languageAbout Ani
Would you like to reposition your brand, create a consistent external image, or establish your company as a strong employer brand?
As an experienced brand strategist & creative director, I support companies and decision-makers in developing brand-defining corporate identities and unmistakable design concepts from visions. My focus: translating your values and goals into a clear, effective brand strategy and a modern corporate design - for more visibility, recognition and genuine differentiation in the market.
What you can expect from me:
- Development of clear brand strategies and positioning
- Design of individual logos, corporate identities and holistic design systems
- Brand communication with empathy & clarity
- Employer branding & brand appearances with substance
My added value:
With over 15 years of experience in brand development and design, I combine strategic thinking with creative excellence - for brands that convince, inspire and are successful in the long term.
Whether brand relaunch, development of a new corporate identity, employer branding or visual storytelling: I accompany you from the first idea to the finished appearance - in partnership, individually and always with an eye for the big picture.
Would you like to rethink your brand? I look forward to getting to know you and translating your ideas into strong brand identities.
English
Fluent
German
Native or bilingual
French
Basic
Remote only
Primarily works remotely
Experience
- NeuromyndBrand Strategy & RebrandingApril 2025 - June 2025 (2 months)
- Project:Development of an innovative coaching brand
- Service:Naming, brand strategy, visual identity, visual language
- Result:Modern brand image that gets mental clarity and transformation to the point.
- Lead Estate by Purefuel GmbHBrand Strategy & RebrandingMarch 2025 - July 2025 (4 months)
- Project:Strategic realignment & rebranding
- Service:Development of an architecturally inspired brand identity, key visuals, web design, social media strategy
- Result:Modern, precise corporate design that conveys stability, flexibility and innovative strength.
- Wester Mineralien GmbHBrand Strategy, Positioning & RebrandingMay 2024 - December 2024 (7 months)
- Project:Development of a brand strategy & new identity for a B2B family business
- Service:Strategy, corporate design, visual language, web design
- Result:Strong, credible positioning that unites tradition and the future and makes the brand core visible.
- https://wester-mineralien.de/
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Education
- Specialist for agile project management (IHK)thekey. ACADEMYEinordnung des Begriffs "Agilität" in den Alltag eines Projektmanagers • Systematische Planung, Steuerung und Durchführung klassischer Projekte • Überblick über agile Methoden und ihre Einsetzbarkeit • Serum als agile Projektmanagement Methode anwenden • Agile Techniken, die agiles Arbeiten unmittelbar ermöglichen • Agile Transformation auf verschiedenen Leveln einordnen • Klassische von agilen Projekten unterscheiden • Hybride Projekte erkennen und entsprechend managen