Àngels Bosch

Leading early startups and other companies (Finland and Spain) on how to drive demand online with a digital marketing strategy.

🔹 Personal Branding

🔹 Marketing for the Pet Industry

🔹 Marketing Strategy & Marketing Plan

🔹 SEO strategy on website & other channels

🔹 Revamping social media channels & content creation processes for owned and earned media

🔹 Increasing new leads and engagement rate with paid ads combined with organic

Achievements with recent client:

+36.3% YoY growth, 45% unique users impressions and 2.3% engagement rate on LI

Boosting brand awareness for a growing software international company that delivers cloud-native automation, AI and analytics solution for CSPs globally.

🔹 Implementing a new marketing strategy & content plan with Marketing Automation

🔹 Optimizing web & other marketing materials with a new design

🔹 Improving the front-end & back-end of webinars & events

🔹 Benchmarking Analysis

🔹 Revamping LinkedIn as our main social channel with a mix of paid and organic social

Achievements: +57% engagement rate in web +52% followers on LI - Feb'23

Building-up the brand Catalonia as the leading tourist destination within the Nordic Countries and Estonia.

🔹️𝗕𝟮𝗕 𝗡𝗲𝘁𝘄𝗼𝗿𝗸𝗶𝗻𝗴. Active relations with the tourism sector Trade & Media to find partnerships and collaborations.

🔹️𝗣𝗿𝗼𝗷𝗲𝗰𝘁 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 & 𝗖𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝗻𝗰𝘆. Assisting the Catalan and Nordic trade.

🔹️𝗘𝘃𝗲𝗻𝘁 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁. Coordination of many and diverse types of events for the travel trade but also assisting to the main events of the industry, travel trade events, media events, and general public events, organizing and leading fam trips, press trips, and blog trips as well as roadshows, B2B workshops, webinars, and presentations.

🔹️𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁. Monitoring marketing campaigns paid and organic online and offline as well as co-marketing campaigns with the Spanish Tourist Board, Catalan regional tourist boards, and other entities.

🔹️𝗖𝗼𝗽𝘆𝘄𝗿𝗶𝘁𝗶𝗻𝗴 & 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝘁𝘆 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁. Coordination of social media strategy and copywriting for our page in Mynewsdesk our portal of newsletters in 4 different languages and control of the translation of the contents.

🔹️𝗠𝗮𝗿𝗸𝗲𝘁 𝗦𝘁𝘂𝗱𝘆 & 𝗔𝗻𝗮𝗹𝘆𝘁𝗶𝗰𝘀. Covid impact analysis and reporting, Flight frequency, infographics, research reports, benchmark, and tailor-made market studies.

🔹️𝗗𝗮𝘁𝗮 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁. CRM of around 8000 contacts between Trade and Media.

🔹️𝗢𝗽𝗲𝗿𝗮𝘁𝗶𝗼𝗻𝘀 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁. Diverse administrative tasks including monthly accounting and ERP project budget.

Achievements: Helping increase the number of Nordic arrivals to Catalonia breaking a new record in 2015 and 2018. Catalonia was the leading destination choice in the Nordic Countries for 5 consecutive years (2013-2018).