About Angeline
- Audit of your social media and analysis of competing trends
- Optimization of your social media
- Definition of objectives, implementation of an action plan
- Development of an editorial calendar, content writing, monthly reports
- Community engagement and development, responses to comments
- Creation of editorial schedules in line with your digital strategy
- Publication & moderation of your content on your platforms, SEO
- Reviews and recommendations based on relevant performance indicators according to your objectives
- Definition of creative guidelines adapted to your digital strategy
- Selection of partners for production (photographer, videographer, graphic designer...)
- Project monitoring
- SEO writing/natural referencing optimization
- Sales page, services page, sales email sequences, prospecting email sequences
- Ghostwriter/LinkedIn Ghostwriting (LinkedIn editorial strategy, profile optimization, post writing)
- Measurement of campaign and content performance, detailed reporting
- Adaptation of strategies based on data: Google Analytics, Facebook Insights, Instagram Insights, LinkedIn Analytics, TikTok Analytics
- Creativity, curiosity, proactivity, autonomy, rigor and organization
- Excellent interpersonal and pedagogical skills
French
Native or bilingual
Spanish
Fluent
English
Fluent
Experience
- ArtyzanSocial Media ManagerCONSULTING AND AUDITSOctober 2023 - Today (2 years and 10 months)Paris, FranceDevelopment of personalized digital marketing strategies:
- Social media audit, analysis of competing trends, definition of objectives and implementation of adapted action plans.
Creation of engaging content:- Development of editorial calendars, content writing, publication and moderation on various platforms, including SEO.
Community engagement and development:- Responses to comments, interaction management, development of User Generated Content.
Performance analysis and optimization:- Monthly reviews, recommendations based on performance indicators, strategic adjustments for optimal results.
- ESSENTIEL AntwerpSales AdvisorFASHION AND COSMETICSOctober 2017 - April 2019 (1 year and 6 months)Île-de-France, FranceResponsibility for the store for several months. Missions inherent to the store manager: team management, administrative tasks, stock and replenishment order management, bank deposits, stock and store reorganization, collection returns.Ambassador of Essentiel Antwerp values.Contribution to the systematic achievement of sales targets.Stores: Galeries Lafayettes Haussmann - Rue du temple
- SWAROVSKISales AdvisorOctober 2015 - October 2017 (2 years)Paris, FranceResponsibility for two points of sale for several months. Missions inherent to the store manager:- Stock Referent: Ensure proper stock management, constantly determine and maintain optimal stock levels, process delivery receipts, validate store transfers, monitor consumables, manage rolling inventories.- Business Director Support: Manage and monitor daily floor performance and sales targets/achievements, analyze and define daily SMART KPIs in the absence of the line manager, lead various challenges, analyze sales indicators and sales objectives, directly contribute to achieving and exceeding store sales targets, prepare weekly and monthly reports.- Merchandising Referent: Coordinate and enhance the brand image and ensure compliance with guidelines, implement promotional plans, customer-oriented communication skills, know-how and interpersonal skills, develop and retain customers, CRM, build privileged relationships with customers, handle after-sales service according to Swarovski procedures and policy, actively participate in training sessions provided by the company and specifically organized for staff.
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Education
- SEMrush AcademySEMrush Academy2024SEMrush, outil qui est leader mondial dans le monde du référencement naturel (SEO) et payant, a créé lui aussi ses formations en ligne. Au delà des certifications qui permettent de maîtriser l'outil, vous trouverez aussi des cours variés sur le marketing digital 360° : Le SEO Le marketing de contenu Les réseaux sociaux Les publicités en ligne notamment Google Ads (PPC) Des formations d'experts dans leur domaine comme Greg Gifford, Ross tavendale ou Bastian Grimm.
- Content Marketing CertificationHubSpot Academy2023Apprendre une méthodologie de création de contenu pour produire du contenu efficace sur une base régulière. Créer et réutiliser du contenu que les humains et les moteurs de recherche apprécieront. Devenir un spécialiste du marketing de contenu pertinent et stratégique.