Freelancer profile translated to English.
Back to original languageAbout Angelika
Hello, I'm Angelika Ballosch.
Organizational developer and marketing consultant.
SPECIAL SKILLS AND ABILITIES
Systemic Analysis:Examination of organizational logic, interfaces, cultural patterns, and blocking silos before starting.
Holistic Culture Development:Anchoring new values and digital processes directly in daily collaboration without endangering historically grown structures.
Pragmatic Implementation Focus:Conceptually strong action paired with a clear hands-on mentality until stable integration into everyday life.
I analyze cultural patterns, management practices
and the actual framework conditions in organizations.
Because circumstances create behavior.
I optimize marketing and sales organizations for strategic clarity and operational effectiveness. My approach combines marketing strategy with organizational design to break down silos, improve collaboration, and consistently align companies with customer needs.
Specifically, I support:
I ensure that strategy, structure, and measures work together, teams can work autonomously and effectively, and the brand presents itself coherently internally and externally.
More
German
Native or bilingual
English
Conversational
French
Conversational
Remote only
Primarily works remotely
Experience
- Vermögensverwaltung und ImmobilienentwicklerTransformationREAL ESTATESeptember 2025 - Today (11 months)Hamburg, Germany
Goal: Future viability and succession readiness
-Business Model Analysis: Conducting Business Model Canvas workshops to analyze the current business model and understand collaboration (3 areas)-Systemic Structure and Cultural Pattern Analysis & Role Clarification: Conducting employee interviews for in-depth clarification of responsibilities, interfaces, and decision-making logic.-Strategy Operationalization: Breaking down the corporate strategy, mission, and vision into concrete principles and operational goals that can be lived daily. - MessegesellschaftDigitalization of CommunicationJanuary 2025 - April 2025 (3 months)
Goal: Digitalization of communication
-Structural Organizational Design: Adapting the organizational structure and processes to the requirements of modern, digital communication flows-Holistic Digital Change Management: Supporting managers and teams in the cultural transition from analog to digital communication structures.-Cross-Channel Enablement: Sustainable strengthening of internal competencies for integrated B2B and B2C communication. - Roooms GmbHDigital Visibility and GrowthRETAIL (SMALL BUSINESS)February 2024 - March 2025 (1 year and 1 month)Hamburg, Germany- Brand building- Support during shooting- Development of digital channels, focusing on Meta and Google (organic and paid)- Website relaunch- Consulting on scaling and structures for franchise concepts
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Education
- Diplom Betriebskauffrau LeuphanaUniversität Osnabrück und Lüneburg2000Studium der Betriebswirtschaftslehre mit Schwerpunkt "Strategisches Management"
Certifications
- Organizational DesignerIntrinsify2020
- Business CoachCoatrain2010