Freelancer profile translated to English.

Description

Account Manager | Business Developer

⭐️ 200+ brands accompanied in the Cashback and promo code sector — H&M, Shein, Farfetch, Air France, Tommy Hilfiger..

🏆 +7 years of experience | +30% growth on priority accounts

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Hello and welcome to my profile! 👋

I'm Angélica, a freelance Business Development and Account Management professional. :) Formerly specializing in the world of cashback and affiliation, I have a strong command of digital marketing and B2B partnerships. I assist brands and companies in their commercial development and key account management; from fashion to high tech, travel, and beauty. I demonstrate adaptability according to my counterparts.

🎯 What I can do for you:

- Identify your targets and market opportunities

- Prospect and develop new partners

- Commercial negotiation and closing

- Onboarding and activation of new accounts

- Management and loyalty of your client portfolio

- Performance monitoring and strategic recommendations

- Revenue growth through cross-sell & upsell

- Creation of media kits and B2B sales materials

- CRM updates

- Lead generation

🚀 Some results:

→ H&M — Onboarding after 3 years of prospecting, Best Partnership Award 2021

→ Temu — +30% investment through commercial negotiation

→ Air France — Activation and optimization of digital visibility on cashback

→ 50 key accounts managed (Fashion, Luxury, Travel, Beauty)

📍 Available in person or remote based on your needs :)

See you soon 👋

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
German
Basic
Japanese
Basic

Workplace preferences

Can work on-site

Paris (up to 50km), Lille (up to 10km), Lyon (up to 10km)

Widilo
Senior Key Account Manager
E-COMMERCE
September 2022 - December 2025 (3 years and 3 months)
Paris, France
– Managed 50 key accounts (Fashion, High-Tech, Travel): Shein, Temu, H&M, Air France, Expedia, Tommy Hilfiger, Farfetch, Google Store (via Acceleration Partners) — activated and optimized their visibility on Widilo through premium media plans (banners, red threads, Tenancy, exclusive codes)
– Negotiated CPA/CPS and budget upsell during peak activity periods — investment increases up to +30% on priority accounts (e.g., Temu)
– Monitored overall Widilo performance (Revenue, sales, bookings, KPIs) via MBR/QBR — provided tactical recommendations, cross-selling, and identified new partnerships.
– QBR representative with Rakuten Advertising and CJ — managed performance and shared strategic recommendations with the team.
– Led internal best practice workshops (Growth Hacking & Problem Solving) for FR, UK, ES, IT teams.
– Developed quarterly commercial calendars and B2B media kits
Account Management Affiliation Strategic Partnerships Commercial Negotiation Growth Marketing
Widilo by AFILIZA
Key account manager
E-COMMERCE
July 2020 - September 2022 (2 years and 2 months)
Paris, France
– Managed 50 multi-sector accounts: H&M, Shein, Apple, Expedia, Mytheresa, Farfetch, NET-A-PORTER, HelloFresh.
– Negotiated Tenancy, CPA/CPS, and content in exchange for premium placements on media sites (Le Figaro, L'Équipe, 20 Minutes).
– Monthly MBRs: KPI analysis, tactical recommendations, and visibility plan adjustments.
– Implemented paid influencer campaigns + annual performance audits (Affiliate Days).
Affiliation Digital Visibility Prospecting Key Account Management Key Account Development
Awin Global
Account Manager Advertiser Assistant
E-COMMERCE
August 2018 - December 2018 (4 months)
Île-de-France, France
• - Operational management of a portfolio of advertiser accounts specializing in the finance sector, particularly ING Direct, Franfinance, and BforBank.
• - Daily coordination with clients to ensure the launch, feasibility, and adherence to deadlines for advertising materials (banners, newsletters, affiliate links).
• - Writing B2C newsletters to promote commercial offers and financial product features to end-users.
• - Monitoring and analysis of digital advertising performance indicators (KPIs) to ensure objective achievement and recommend strategic adjustments.
• - Technical maintenance on the platform: updating product feeds and promotional offers to ensure data reliability and campaign consistency.
• - Reporting and performance analysis: transmitting detailed reports to clients on campaign results and overall performance.
B2B Business Development Account Management Newsletter Writing Reporting E-commerce Tracking