Freelancer profile translated to English.
Back to original languageAbout Angel
I am a consultant specializing in **websites that generate business**.
For over 15 years, I have been helping companies and professionals improve their online presence through well-structured websites, SEO optimization, and conversion improvements.
Many businesses have a website that "just exists" but doesn't generate clients. My job is to analyze what's failing and transform it into an effective commercial tool.
I can help you with:
- Web Design & Development (WordPress): Creation or redesign of clear, fast websites focused on attracting clients.
- SEO & Online Visibility: Optimization of content, architecture, and technical aspects to improve search engine rankings.
- Conversion Optimization (CRO): Improvements in structure, messaging, and user experience to convert more visits into leads or sales.
- Web Audits: Comprehensive analysis of existing websites to identify issues with ranking, usability, or conversion.
I have worked with companies in various sectors, from small businesses to technology consultancies and professional firms, helping them improve their digital presence and turn their website into a real client acquisition tool.
My approach is practical: understand the business, identify areas for improvement, and implement clear solutions that deliver results.
Spanish
Native or bilingual
Catalan
Native or bilingual
English
Conversational
Can work on-site
Barcelona (up to 50km)
Experience
- AndhellFounder | Web & Digital Marketing ConsultantCONSULTING AND AUDITSJanuary 2025 - Today (1 year and 7 months)SpainCurrently, I work as an independent consultant helping companies improve their digital presence and turn their website into a real business generation tool.I mainly focus on three types of projects:•Website Audits & Redesignsto improve clarity, positioning, and conversion.•Web Development & Optimizationon WordPress.•SEO & Content Strategiesto attract qualified traffic.My approach combines strategic analysis and technical execution, allowing for quick identification of the bottlenecks preventing a website from generating real business opportunities.I work with companies that already have an online presence but feel their website or digital marketing could be performing much better.
- Izquierdo Motter ConsultingHead of Digital MarketingCONSULTING AND AUDITSMarch 2018 - January 2025 (6 years and 10 months)Castelldefels, CT, SpainFor over 6 years, I led the digital marketing department at Izquierdo Motter Consulting, primarily working on digital growth projects for professional service firms.My work combined strategy and execution, including:•Website Design & Redesignfocused on conversion (mainly on WordPress).•SEO Optimizationto improve visibility and client acquisition.• Definition of value propositions anddifferentiating messagesfrom the competition.• Creation ofacquisition funnelsand improvement of visitor-to-opportunity conversion.During this time, I worked on multiple digital projects, helping companies transform their website and online presence into a real business generation tool.
- AutónomoGraphic Designer and Web DeveloperSOFTWARE PUBLISHINGFebruary 2007 - March 2018 (11 years and 1 month)Barcelona, SpainDuring this period, I worked as a freelancer developing graphic design and website creation projects for small businesses and professionals.My work included:• Design of visual identity and corporate materials (logos, branding, stationery).• Design and development of websites, primarily on WordPress and Joomla.• Adaptation and customization of web templates using HTML and CSS.• Design of clear web interfaces focused on facilitating user navigation.This phase allowed me to build a solid foundation in design, web development, and direct client work, experience that later evolved towards digital marketing and online presence optimization projects.
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Education
- Bachelor's Degree in PhilosophyUniversity of Barcelona2007Licenciatura en Filosofía
- SEO and Web PositioningWebescuela2019Curso de SEO y Posicionamiento Web, Marketing