About Andrew
- Operational expertise in multinational corporations and entrepreneurship 🏆
- Focus on rapid implementation ⚡
- Practical and personalized solutions 🎯
- MIT and Growth Hacking Certifications 📜
French
Native or bilingual
English
Native or bilingual
Experience
- Venturo AIFounderDecember 2023 - Today (2 years and 5 months)Aix-en-Provence, FranceVenturo AI assists SMEs in their adoption of generative AI through three complementary services:
- Practical training to master AI tools,
- Strategic consulting to identify optimization opportunities,
- Development of custom AI assistants.
We transform technological complexity into pragmatic solutions that generate concrete results: increased productivity, reduced costs, and sustainable competitive advantage. - SineaquaCo-FounderAugust 2021 - December 2023 (2 years and 4 months)Aix-en-Provence, France
- Creation of an optimized e-commerce site (Shopify).
- Redesign of the user experience based on behavioral data analysis to boost online sales.
- Management of marketing strategies with algorithmic performance optimization.
- Introduction of content creation and personalization systems to improve conversion rates.
- The Walt Disney CompanyHead of Direct to Consumer / E-CommerceJune 2010 - March 2021 (10 years and 10 months)Paris, France
- Launch and management of Disneystore.fr and shopDisney.
- P&L responsibility.
- Consistent double-digit growth to achieve current positioning among the elite of French e-commerce sites.
- Definition and implementation of the digital marketing/sales strategy with performance metrics focused on ROI.
- Exploration and early adoption of emerging technologies to maintain a competitive edge.
- Implementation of advanced analytics systems to master attribution.
- Management of digital transformation with omnichannel integration between physical stores and e-commerce.
- Coordination between local, regional, and global teams (marketing, web, franchise, merchandising, technical development, logistics...).
- Customer acquisition and retention/CRM management.
- Business development (new technologies, new channels, and partnerships).
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Education
- Growth HackingGrowth Tribe2022Growth marketing, growth hacking, strategie digitale
Certifications
- Digital Business StrategyMIT Sloan School of Management2021